During the coronavirus crisis my business was flourishing, clients were paying, things were great (for a pandemic, anyway). Then, recently the company that runs most everything on your computer abruptly ended my contract after two years due to budget cuts. Suddenly I was in the club that no one wants... read more →
More from Janice Cuban
When the COVID-19 pandemic struck earlier this year, businesses felt the fallout far and wide. But as tough as it has been for businesses, a great teaching moment has been revealed. Leaders have stepped up in unexpected ways to not only ride out the crisis, but to make innovation, creativity... read more →
As the saying goes, “Board members who learn together grow together”, and that’s exactly what the American Marketing Association, San Francisco Chapter (AMA SF) Board did this past weekend. Along with all the other AMA Professional Chapter Leaders across North America, the AMA SF Board participated in its annual AMA... read more →
In order to slow the inevitable spread of the novel coronavirus (COVID-19), the government has turned to employers, asking them to do all that they can. On March 10th, Dr. Jay C. Butler, a top official with the U.S. Centers for Disease Control and Prevention (CDC), explained the agency’s rationale... read more →
American Marketing Association’s San Francisco chapter has done it again! This year, the annual Marketing Career Accelerator, arguably the paragon of career advancement events in the Bay Area, was held again in General Assembly’s ample and welcoming San Francisco location, and it didn’t disappoint. With a resume review station, a... read more →
Are you 100 percent confident in your digital marketing skills? If not, you’re not alone. Most marketers were trained in traditional marketing methods. As a result, a study by Adobe found only 48 percent of digital marketers think they are highly proficient at Digital Marketing. Why do less than half... read more →
In a crowded marketplace pummelled by social media noise, invasive retargeting ads and content streaming all across digital channels, it’s no surprise that marketers find it more and more challenging to reach their customers. According to the second annual Adobe Consumer Content Survey, over 1,000 consumers who own at least... read more →