Mar 15

Cultivating Diversity and Inclusion in the Workplace

March 15, 2019
Business Development, Getting Ahead, Insights, Online Marketing, Professional Development

According to a Harvard Business Review study on the effects of diversity in the workplace, 61 percent of workers surveyed stated that they have faced overt or implicit pressure to cover up their sense of self. From those who experienced such pressure, an overwhelming 66 percent claimed that they lost their sense of an identity. As such, it’s essential for companies to take Diversity and Inclusivity (D&I)... read more →

Mar 08

An Evening with Stan Phelps, Think Pink: Amplifying Weirdness & Embracing Weakness to Stand Out

March 8, 2019
Events, Getting Ahead, Insights, Professional Development

In today’s hyper-competitive, vastly connected world, it’s more critical than ever for organizations to stand out. Consumers have increasingly more opportunities (particularly in a digital context) to select their preferred brands from a sea of choices. So how do you increase the chances they will choose yours over the rest?... read more →

Feb 28

Kick-starting 2019 with New Connections

February 28, 2019
About AMASF, Getting Ahead, Networking, Professional Development, Work Relationships

The AMA SF began its new year with another SOLD OUT event: its second annual Career Fair. This year, the event was held at the incredible offices of Yelp. We hear people say, “Career Fairs are a thing of the past!” We at AMA SF don’t believe that is true!... read more →

Jan 15

It Really Was A “Jingle, Mix & Mingle” Party!

January 15, 2019
About AMASF, AMASF Members, Events, Insights, Work Relationships

In December the American Marketing Association San Francisco partnered with Public Relations Society of America San Francisco to throw “Jingle, Mix & Mingle,” a colorful event held at art-themed bar/gallery, Dada Bar at the heart of the Financial District. In this fun-filled gathering, the Bay Area PR and Marketing worlds... read more →

Nov 14

6 Tips for Creating Compelling Landing Pages

November 14, 2018
Online Marketing

Have you ever clicked on an online advertisement to learn more about how their product or service can help you, only to find the content on the landing page was misaligned from what was originally advertised, or to have the content be so cluttered and unorganized that you didn’t even... read more →

Oct 29

AMA SF Leads the (R)Evolution

October 29, 2018
About AMASF, Consumer Technology Marketing, Events, Online Marketing, Professional Development

By Shruti Shah On October 16th, the American Marketing Association San Francisco hosted an event where marketing professionals from all levels of different industries gathered for a panel discussion on The Evolution of Marketing and what’s next in the Revolution of Disruptive Marketing. Casual networking preceded the panel discussions giving everyone an opportunity to... read more →