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Upcoming Events

  1. Virtual Conference: Nonprofit and Cause Marketing

    August 11 @ 8:00 am - August 13 @ 12:00 pm

  2. 2020 AMA Summer Academic Conference

    August 18 - August 20

  3. Agile Marketing

    August 18 @ 9:00 am - August 19 @ 12:00 pm

  4. AMA Academic Placement Hiring Event

    August 21 - August 23

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AMA SF Blog

16 Content Marketing Tools to Have in Your Back-Pocket


16 Content Marketing Tools to Have in Your Back-Pocket
As a content marketer you must play multiple roles to produce content that engages your audience at various stages of your company’s purchase cycle. Copywriter, video editor, designer, ppt expert, and marketer are some of the roles they juggle on a daily basis  to create content that helps your brand... read more →

How Digital Transformation Fuels Great Employee and Customer Experiences


How Digital Transformation Fuels Great Employee and Customer Experiences
Companies have been pursuing digital transformation initiatives with great interest over the years, driven by a willingness to let technology lead change across every facet of the organization. And yet, technology itself is only a foundational tool with which company leaders can affect and influence change. What matters most is... read more →

Marketing Confessions: A Virtual Mix and Mingle


Marketing Confessions
Made accessible to all through the power of Zoom, the San Francisco Chapter of the American Marketing Association recently held an online event, “Marketing Confessions: A Virtual Mix and Mingle.” The attendees were first given an initial introduction as a large group before moving into breakout sessions of 15-20 people... read more →

The Freelance Hustle for a Post-Covid Era


The Freelance Hustle for a Post-Covid 19 Era
During the coronavirus crisis my business was flourishing, clients were paying, things were great (for a pandemic, anyway). Then, recently the company that runs most everything on your computer abruptly ended my contract after two years due to budget cuts. Suddenly I was in the club that no one wants... read more →