More from Susan Glenn
Who better to bridge the gap between marketing and PR than the American Marketing Association of San Francisco (AMA SF) and the Public Relations Society of America, San Francisco (PRSA-SF). At their partnered event, Getting Creative with your PR: Leveraging Creative to Make Better Pitches, a panel comprised of three...
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According to a Harvard Business Review study on the effects of diversity in the workplace, 61 percent of workers surveyed stated that they have faced overt or implicit pressure to cover up their sense of self. From those who experienced such pressure, an overwhelming 66 percent claimed that they lost their sense of an identity. As such, it’s essential for companies to take Diversity and Inclusivity (D&I)...
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In today’s hyper-competitive, vastly connected world, it’s more critical than ever for organizations to stand out. Consumers have increasingly more opportunities (particularly in a digital context) to select their preferred brands from a sea of choices. So how do you increase the chances they will choose yours over the rest?...
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- Christina Lee
- February 28, 2019
- Consumer Technology Marketing, Content Marketing, Getting Ahead, Insights, Professional Development, Social Media
| - digital marketing, digital marketing best practices, digital marketing trends, video, visual, voice
Every December and January, you’ll find articles on wrap-ups of the year that just ended and predictions for the year ahead. It can be rather overwhelming when you read through so many digital marketing trends and technologies that your head begins to spin. To wrap my head around the digital...
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In December the American Marketing Association San Francisco partnered with Public Relations Society of America San Francisco to throw “Jingle, Mix & Mingle,” a colorful event held at art-themed bar/gallery, Dada Bar at the heart of the Financial District. In this fun-filled gathering, the Bay Area PR and Marketing worlds...
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Remember, the marketing agency you select could make or break your business online. That's why you should take the time to exercise due diligence. Internet plays a vital role in how today’s consumer makes purchasing decisions. It influences consumers how to actually purchase their products and services. Hence it is...
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Video streaming was once something only the most high-tech folks did while the rest of us paid for cable and rented movies at Redbox. Today, streaming is one of the most popular ways to discover and view television shows, movies, work out videos, and music. Some of today’s common streaming...
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