Business Development

More from Ekaterina Lyapustina


9 Essential SEO Tips for Getting a Higher SEO Ranking


No one ever wants to experience that troubling and dreaded feeling when you notice that your website is no longer ranking high on SERPs. You immediately go into what experts often call “SEO panic mode” and frantically start looking for a solution. For many websites and e-commerce brands that sell... read more →

Cultivating Diversity and Inclusion in the Workplace


According to a Harvard Business Review study on the effects of diversity in the workplace, 61 percent of workers surveyed stated that they have faced overt or implicit pressure to cover up their sense of self. From those who experienced such pressure, an overwhelming 66 percent claimed that they lost their sense of an identity. As such, it’s essential for companies to take Diversity and Inclusivity (D&I)... read more →

What to look for When Engaging a Digital Marketing Agency


Remember, the marketing agency you select could make or break your business online. That's why you should take the time to exercise due diligence. Internet plays a vital role in how today’s consumer makes purchasing decisions. It influences consumers how to actually purchase their products and services. Hence it is... read more →

How to Reach Your Customers While Protecting Their Privacy


Gone are those days when the marketplace was just a place for the transaction of goods and services in return for monetary benefits. With the advancement of digital technology in the field of advanced data sciences and big data management today’s business world is much more focused on the collection... read more →

Tool of the week: Trello


Example of an editorial calendar managed through Trello Whether you’re trying to manage an editorial calendar or are working to coordinate general marketing activities, project management is always a challenge. Even if you’re working on your own, staying organized can be challenging. While there are a variety of project management... read more →