Blog

By Jesse Plautz, SFAMA Social Committee Whether you are an online business looking to build up your email list or a brick and mortar retailer that needs more foot traffic, creating online content for your audience will help you in ways you wouldn’t believe. A good online marketing strategy always... read more →

By Ashley Bening, SFAMA Blog Editor Social media guru Charlene Li, the founder of Altimeter Group and the coauthor of the bestselling book, Groundswell, spoke at the last SFAMA event: The Future of Social Networks. Charlene spoke to how brands can prepare for the future of social media. She spoke... read more →

By Golden Ashby, SFAMA Social Media Director Social media marketing has changed so much over the past few short years. People thought that it was just a tool of marketing or public relations when they first started using it. Now they are starting to understand that it also encompasses advertising,... read more →

By Ashley Bening, SFAMA Blog Editor, and Christine Oneto, PR Chair The SFAMA hosted an event, Your Marketing Career: Live the Life You Envision, where Jennifer Remling, Director of Global Recruiting for AKQA and author of Carve Your Own Road: Do What You Love and Live the Life You Envision,... read more →

By Kathryn Prescott, SFAMA Interim LinkedIn Manager (kathryn.prescott@sfama.org) and Vanessa Bilanceri, SFAMA Chair of Networking and Volunteer Recruitment (vanessa.bilanceri@sfama.org) 5 Tips To Get Your Online Network Moving Using LinkedIn: Do you sometimes dread that awkward entrance into a reception full of unknown professionals? No doubt, the hob-knobbing at the local... read more →

By Ashley Bening, SFAMA (Interim) Blog Manager “My rule is to listen first” – Bryan Srabian On Tuesday September 20, 2011, SFAMA gathered a panel of sports marketing gurus to speak at AT&T Park in San Francisco. The elite group included: San Francisco Giants Director of Social Media, Bryan Srabian... read more →