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Tool of the week: Trello

  • Charles Costa
  • February 5, 2018
  • Business Development, Getting Ahead, Insights, Online Marketing, Professional Development, Tool of the Week

Example of an editorial calendar managed through Trello

Whether you’re trying to manage an editorial calendar or are working to coordinate general marketing activities, project management is always a challenge. Even if you’re working on your own, staying organized can be challenging.

While there are a variety of project management tools on the market today, few are as simple and effective as Trello.

For those familiar with project management techniques, you’ll notice that Trello is like a virtual Kanban board. Rather than limiting yourself to space on sticky notes, you can go quite a bit further.

Aside from creating descriptions and using comments for collaboration, individual cards within Trello can be customized with text, images, labels, attachments, and other essentials. There’s also built-in commenting so users can keep discussions organized.

Example of a card for an individual task

As a writer, I’m a huge fan of attaching Google Docs to Trello cards, as it not only keeps files organized, but also makes it easy for everyone to collaborate in a single location.

One of the most notable features of Trello is their support for dozens of “Power-Ups” which enable users to integrate external tools into their workflow. In the screenshots above, MailChimp integration is enabled.

Users who need additional functionality can even build their own power-ups.

Below is a screengrab of Trello’s calendar view:

Trello comes in both free and paid versions. Trello Business Class starts at $9.99/user per month. The main benefits of the paid tiers are support for unlimited power-ups and support for granular user permissions.

Author’s LinkedIn: Charles Costa

About The Author

Charles Costa is a digital marketing specialist who has worked with companies of all sizes, ranging from Fortune 500 firms to Silicon Valley startups in stealth mode.

His specialties are market data analysis, long-form content creation (eBooks, white papers, tutorials), technical writing, blogging, and evergreen content.

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