2023-02-09 Organizational Frontlines Research Pre-Conference Organizational Frontlines Research Pre-Conference February 9, 2023 - February 10, 2023 Organizational Frontlines Research Pre-Conference
2023-02-09 Women in Sales Pre-Conference Women in Sales Pre-Conference February 9, 2023 - February 10, 2023 Women in Sales Pre-Conference
6:00 pm - 7:30 pm Skill Academy: Digital Marketing with David Kellam February 9, 2023 @ 6:00 pm - 7:30 pm PST Skill Academy: Digital Marketing with David Kellam Gain knowledge about Digital Marketing, Social Media Marketing, Branding, and Website Design in this four part series.About David: David Kellam is a certified self-taught marketer specializing in strategy, planning, and operations. He is the founder of Best Viable Digital Marketing Services and developing The Sacred Junction—an online mental health therapist matching service. He is currently a digital marketing captain (instructor) with COOP Careers—a professional development and tech training nonprofit. As a former performing arts professional, David loves creativity and collaboration. He is passionate about supporting powerful, compassionate missions with strategy, tools, and process. He is an east coast transplant enjoying life in the San Francisco bay area.What is AMA SF: The American Marketing Association, San Francisco Chapter (AMA SF) fosters and promotes professional learning and career advancement opportunities for all members. AMA SF’s vision is to be the leading professional marketing organization in the Bay Area, encompassing all areas of marketing across a variety of industries.What is the AMA SF Externship Academy: The AMA SF Externship Academy aims to provide small businesses and organizations marketing-related assistance with Externs, young marketing professionals and graduate students, who act as marketing consultants. Extern’s volunteer their time and effort in exchange for a real […]... read more → Free
2023-02-10 Featured 2023 AMA Winter Academic Conference Featured 2023 AMA Winter Academic Conference Featured February 10, 2023 - February 12, 2023 2023 AMA Winter Academic Conference Marketing During Times of Change We live in times of extraordinary change, warranting firms, consumers and communities to not only adapt but also participate as change-makers. On a social front, there is an increase in activism to promote diversity, equity and inclusion in multiple sectors. On a technological front, advances in automation and artificial intelligence are transforming how firms innovate and engage consumers. On a public welfare front, the pandemic has exacerbated inequalities in income, education and health yet led to many innovative business solutions. And on a political front, polarization has increased the salience of consumers’ political identities and put firms’ political stances at the forefront. Mark your calendar and plan to attend the 2023 AMA Winter Academic Conference in Nashville, TN, which will shed light on how firms, consumers, policymakers and other stakeholders interact, adapt and even thrive during these times of tremendous change. If you cannot join us in Nashville, select virtual programming will be available. More details will be made available this Fall.... read more →
2023-02-10 Scholarly Research – Ideas and Avoiding Pitfalls Scholarly Research – Ideas and Avoiding Pitfalls February 10, 2023 Scholarly Research – Ideas and Avoiding Pitfalls
1:00 pm - 2:00 pm Talking Our Talk : How to Reach and Engage Diverse Audiences February 23, 2023 @ 1:00 pm - 2:00 pm PST Talking Our Talk : How to Reach and Engage Diverse Audiences Learn from marketing and advertising pros who are engaging and persuading diverse audiences.Join the AMA San Francisco on Thursday, February 23rd, at 1 PM Pacific for a roundtable discussion.Talking Our Talk : How to Reach and Engage Diverse Audiences. This roundtable will include a panel of marketing and advertising visionaries who will show you how they have become fully engaged with ALL their clients, customers, and prospects. They have their eyes wide open to the power of inclusivity. You will learn how companies of all kinds are beginning to drive social equity, not just as change agents, but as smart business organizations. These marketers are more and more focused on staying relevant and competitive. They understand the expansion and connection that will come from both our growing BIPOC and LGBTQ populations. How do they reach these diverse audiences and speak to their dreams, desires, issues, and concerns? Is it in one voice? Or many? That is the question that will be answered in this special DEI roundtable. If you’re a professional marketer, advertiser or communicator, this event will leave you with a road map for becoming skillfully inclusive in the Age of Diversity. See you there!------------------------SPEAKERSDr. Jake Beniflah, Moderator, Author […]... read more → Free
February 23, 2023 @ 1:00 pm - 2:00 pm PST Talking Our Talk : How to Reach and Engage Diverse Audiences
