Creating a Digital Content Factory
Speaker: Scot Abel
Our October 20th program drew a good crowd of marketers interested in hearing what Scott Abel, The Content Wrangler, had to say about developing quality content. He reiterated what many of us know when developing content – write your content in modules so that it can serve multi-purposes. For a more detailed look at Scott’s presentation take a look at his Slideshare.
The first 100 attendees received Scott’s latest book, Intelligent Content – a Primer. After his presentation Scott graciously agreed to autograph copies of his book.
Many thanks to our book sponsor, Scripted for their generous donation. Scripted representatives Nicole Karlis and Nico Canov also gave away a gift card for $100 to a lucky attendee. They also offered a deep discount to program attendees on their content products. Look for their interview with Scott Abel coming soon!
We also want to thank Oracle for their support of this program.
Photos by: Kathryn McDonald