If you are looking to start a career in programmatic ad-buying, be ready to utilize both your right and left brain. As one of the panelists suggests, “The ideal traits [for a career in programmatic] would be a double major in Math and English.” The background in math is to understand the modelling and the algorithms, while the English is to have the ability tell the story of the data.read more →
I am an ambitious, challenge-seeking, and motivated marketing professional looking to grow my skill set for a career in creating value for businesses in the digital space. My passion lies in fostering and deepening the relationship between the brand and its audience through different digital channels including social media, email marketing, paid search, and content creation. The dynamic environment of the digital space excites me as much as understanding the fundamental human behavior and the data it creates within it.