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225 Bush Street
San Francisco, CA 94104 United States Get Directions
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California’s New Privacy Regulations: What Marketers Need to Know Now

General Assembly San Francisco 225 Bush Street, San Francisco, CA, United States

Is your organization ready for CCPA? The California Consumer Privacy Act (CCPA) becomes law on January 1, 2020. Since California represents over 12% of the US population and is one of the world's largest economies, everyone needs to pay attention. Our expert panel will help you: See the big picture. Figure out whether your business or clients are impacted. Get insights into how to help your business or clients comply. Understand how executives, IT and sales/marketing can work together. Although it sounds like a nuisance, and it can be a challenge, CCPA can be a boon for organizations that do it right - particularly in this time of consumer mistrust. Please join the AMA SF to get the insights you need to apply these critical regulations to your or your clients' business. PANEL Raj Raghavan. CEO @ Credio Raj Raghavan is the CEO of Credio, Inc.  Credio, Inc. is focused on privacy with an emphasis on data protection.  Credio, Inc. is proud to champion women in privacy movement. Raj has spent the last 20 years helping large corporations protect their digital assets while enabling business transformation.  Raj believes in a balance of cybersecurity and privacy with business impact to ensure the […]... read more →

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Harnessing the Power of AI: Mission Critical Considerations

General Assembly San Francisco 225 Bush Street, San Francisco, CA, United States

Join us for two Ai-focused presentations that examine how brands are evolving to successfully adopt and deliver against Ai’s potential. We’ll address mission critical issues inherent to reaping the benefits of the age of the algorithm. We’ve invited a UX professional and Ai Jedis to share some perspectives on how we should most successfully approach Ai. The black box nature of Ai is something that must be addressed as it’s adopted by agencies and brands. These two sessions will offer lessons shared by leading UX professionals from international brands and showcase Glimpzit as a next generation agency that has harnessed Ai to deliver their marketing, content creation and market research services. This not-to-be missed insider’s look at the cutting-edge fusion between artificial intelligence and the marketing industry is perfect for every marketer wanting to understand where this tech is headed. Featuring Guest Speakers:   Sami Kaipa graduated with a Bachelor’s degree in Computer Science from Stanford University and earned his MBA from the Wharton School of Business, University of Pennsylvania. Over his 15-year career, Sami has developed deep expertise in enterprise software generally, and artificial intelligence in particular, and it’s applications in marketing analytics and data science. His current focus is […]... read more →