2013 America’s Cup: A Transformation
2013 America’s Cup: A Transformation The America’s Cup is the oldest trophy in international sport, but the 2013 America’s Cup here in San Francisco marks a major transformation. The new state-of-the-art catamarans, the AC72s, are capable of “flying” above the water—allowing them to travel faster than the wind, achieving top speeds of up to 50 miles an hour. The 2013 America’s Cup is redefining professional sailing and attracting a new younger sports-minded sailing audience. There is an emphasis on technology, from the cutting edge engineering of boats to the Emmy award winning AC LiveLine graphics embedded in live broadcasts via helicopter, to creative mobile apps and games, tech is everywhere. The America’s Cup is high stakes sports marketing with an international audience. Please join us for this unique opportunity to learn firsthand how the America’s Cup Event Authority and its partners are marketing this world-class sporting event. We’ll be at the beautiful South Beach Yacht Club on the Embarcadero with Bay Bridge views and networking on the deck. Space at the Yacht Club is limited and this event will definitely sell out, so register now for one of this summer’s best marketing events in the city! ——————->Register Now: Scroll to […]... read more →
