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October 2019

Marketing Department of One

October 16 @ 8:00 am - October 17 @ 4:00 pm

AMA Digital Marketing Bootcamp

October 22 @ 8:00 am - October 23 @ 4:00 pm

Customer Journey Mapping: The Swiss Army Knife of Insight Tools. Hosted by the AMA SF & QRCA

October 24 @ 6:00 pm - 8:00 pm
360 Labs, 274 Brannan St, 5th Floor
San Francisco, CA 94107 United States

What we know: The Internet has disrupted the marketing funnel. It’s no longer a straight line - that marketers draw and lead - from brand awareness to purchase. It’s more of a jigsaw puzzle. Wouldn’t it be great to have some sort of insight tool that can shed light on the real customer path - the behaviors, attitudes, delight and pain points that customers encounter on the way to your product/category/experience? Behold: The customer journey map. A simple process and…

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Measuring Marketing ROI

October 29 @ 8:00 am - October 30 @ 4:00 pm

JM Webinar for Marketing Professionals

October 29 @ 11:00 am - 12:00 pm

November 2019

Integrated Marketing Communications

November 4 @ 8:00 am - November 5 @ 4:00 pm

Advanced Branding and Positioning

November 7 @ 8:00 am - November 8 @ 4:00 pm

2019 AMA Symposium for the Marketing of Higher Education

November 10 - November 13

AMA Marketing Management Bootcamp

November 13 @ 8:00 am - November 14 @ 4:00 pm

December 2019

Leading the Marketing Planning Initiative

December 12 @ 8:00 am - December 13 @ 3:00 pm
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