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AMASF AMASF
  • About Us
    • 2024 - 2025 Board of Directors
    • Media Kit
    • Diversity, Equity and Inclusion Pledge
  • Events
    • All Upcoming Events
    • AMA SF Events
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      • Alaska
      • British Columbia
      • Colorado
      • Portland
      • Puget Sound (Seattle)
      • Sacramento
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      • Corporate
      • Collegiate
    • About Volunteering
    • Open Positions
    • Externship Academy Openings
  • Become a Sponsor
    • Sponsorship
    • Current Sponsors
    • 2024-2025 Sponsorship Opportunities
  • Career Center
  • Marketing Awards
    • Eligibility & Deadlines
    • Award Categories

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Featured Featured August 12, 2022 - August 14, 2022

2022 AMA Summer Academic Conference

Light in the Darkness: Marketing’s Role in Driving Positive Change The unique challenges of the last two years, including the global pandemic, heightened awareness of racial and social inequity, and urgency around the climate crisis, have permanently altered the marketing landscape, consumer behaviors, and firm strategies. Beyond reacting to the ongoing changes and challenges, this evolving environment presents a unique opportunity for marketers to actively influence our post-pandemic world. The 2022 AMA Summer Academic Conference will emphasize research that illustrates how marketing can play a leading role in driving positive change and building a sustainable future. Academic Placement Based on research done across the academic community to better support the evolving needs related to the Marketing PhD job market, AMA recommends moving the job market from Summer to Fall starting in 2022. We encourage you to read the statement from the AMA Academic Council for details on the research, reasoning, and recommendations, including conducting first-round interviews through video-conferencing. Virtual-only sessions take place on August 9.... read more →

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