How to Use Social Commerce to Drive Retail Sales
Begins at 12pm CST With sales made through social commerce in 2022 expected to reach $492 billion–no retailer can afford to ignore the power of social commerce. People want to buy products and services based on recommendations from people they trust– family, friends, communities, and authentic influencers they follow on social media. Join Sprinklr and Accenture to explore the scale of the change, what’s driving it, the implications for the retail industry, and most importantly, recommendations on developing new shopping experiences to connect in new ways, engage influencers, and increase sales. Topics to be discussed include: Implementing and managing customers’ digital experiences today Collaborating with social platforms to create new shopping experiences to connect and engage with influencers Social commerce challenges and opportunities... read more →