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AMASF AMASF
  • About Us
    • 2025 - 2026 Board of Directors
    • Media Kit
    • Diversity, Equity and Inclusion Pledge
  • Events
    • AMA SF Events
    • AMA National Events
    • Marketing Hackathon
    • Playmakers
    • Past Events
  • Get Involved
    • Become a Member
      • Professional Marketers
      • Corporate
      • Collegiate
    • Become a Sponsor
      • Sponsorship
      • Current Sponsors
      • 2026-2027 Sponsorship Opportunities
    • About Volunteering
    • Open Positions
    • Externship Academy Openings
  • Career Center
  • Marketing Awards
    • 2026 Winners
    • 2026 Judges
    • 2026 Sponsors
    • Award Categories
    • Eligibility & Deadlines
    • 2025 Winners
  • Mentorship Program
  • Blog
  • Podcast
    • Season 3
    • Season 2
    • Season 1

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All Eyes on Gen Z: Current Trends and Actionable Insights

Featured June 17, 2021 @ 12:00 pm - 1:00 pm PDT

A closer look at where Gen Z is spending their time, what their passions are, and how to engage with them authentically. There is no doubt that we’re watching a new generation come of age. Amidst the looming pandemic, these digital natives (generally born between 1997 and 2012) are more diverse, more socially conscious, and perhaps more empowered than generations before. Join the AMA SF as we delve into the latest insights and trends surrounding this group of captivating young consumers. Register today for our next virtual event on June 17th where our expert panelists will help shed light on where Gen Z is spending their time, what their passions are, and what we need to know today in order to engage with them authentically. See you there! SPEAKERS MaryLeigh Bliss, VP of Content, YPulse | LinkedIn As of VP of Content, MaryLeigh oversees YPulse’s syndicated products, including newsletters, insight articles, over 60 reports annually, and ongoing surveys that help brands to reach young consumers in the U.S. Her role also involves acting as a culture and youth insights expert, consulting with brands to identify actionable insights, align young consumer strategy, and layer generational and youth knowledge over data findings. […]... read more →

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