2026 AMA IJRM Special Issue Pre-Conference: The Transformative Role of Artificial Intelligence in Marketing Theory and Practice July 23 @ 6:00 am - 3:45 pm PDT
2026 AMA Creating Meaningful Societal Impact: Transformative Consumer Research (TCR) Pre-Conference July 23 @ 11:00 am - 3:00 pm PDT
2026 AMA Bayesian Inference for Consumer Behavior Researchers Pre-Conference July 24 @ 6:00 am - 10:00 am PDT
2026 AMA Marketing Educators Pre-Conference: Improving the Classroom Through Practiced Tradition and New Technology July 24 @ 6:00 am - 10:30 am PDT