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How to Win at Google AdWords & Analytics
August 16, 2018 @ 6:00 pm - 8:00 pm PDT
San Francisco, CA 94102 United States
Need measurable, highly-qualified web traffic for your site? Who doesn’t! Then, you cannot deny the absolute necessity of a well-executed Google Adwords account with Google Analytics for tracking. Most brands never fully realize the advantage of getting these foundational marketing fixtures in place. Don’t miss that opportunity.
This session goes well beyond theory and vague best practices. It will walk you through a brief introduction to the platforms, then discuss the tactics and strategies you will want to deploy to see the results you want. Speakers Ryder Meehan and Danny Ng have a combined 24 years of experience in SEO, SEM, growth marketing, analytics and social media and will aid you in optimizing your brand’s approach.
Ryder is a 14-year veteran of online acquisition experience across all digital channels, He has managed digital marketing teams at Samsung Mobile, Fossil, Tatcha, and Razorfish. Ryder launched Meehan Digital in May of 2017, an online marketing agency offering SEO, SEM, growth marketing, analytics and web design services.
A technical marketer with 10 years of SEO, SEM, analytics and social media advertising experience, Danny Ng previously was on the eBay marketing team in Australia and launched a marketing consulting group in Hawaii.