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Future-proofing your MarTech Stack
August 18, 2022 @ 10:00 am - 11:00 am PDT
Looking to upgrade your marketing tech stack, but don’t know where to start? In this session, we’ll break down the foundations of modern martech strategy, including:
- How martech can be used to advance numerous goals across your product lifecycle
- Pros & cons of common tech stack types
- Top use cases across a few of the top martech categories for digital transformation – including attribution, UA platforms, marketing automation, product analytics and CDPs