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Future-proofing your MarTech Stack

August 18 @ 10:00 am - 11:00 am PDT

Details

Date:
August 18
Time:
10:00 am - 11:00 am PDT
Event Categories:
,
Website:
https://www.ama.org/events/webinar/future-proofing-your-martech-stack/

Looking to upgrade your marketing tech stack, but don’t know where to start? In this session, we’ll break down the foundations of modern martech strategy, including:

  • How martech can be used to advance numerous goals across your product lifecycle
  • Pros & cons of common tech stack types
  • Top use cases across a few of the top martech categories for digital transformation – including attribution, UA platforms, marketing automation, product analytics and CDPs