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2022 TCR-AMA Impact Festival: Best Practices and Scholarship for Impact
The TCR-AMA Impact Festival seeks to amplify our field’s capacity to create and celebrate the impact on significant problems in our world. Sponsored by the American Marketing Association, University of Illinois Chicago Business School, and Colorado State University’s Center for Marketing and Social Impact, the format will be a series of short presentations followed by thoughtful questions to prompt audience engagement.
Are you interested in attending the AMA Summer Academic Conference right after this pre-conference? Register now.
Chris Blocker, David Crockett, Benet Deberry-Spence, Julie Ozanne and Brennan Davis
Co-hosted by Transformative Consumer Research, the University of Illinois at Chicago, the 2022 AMA Summer Academic Preconference and Colorado State University’s Center for Marketing and Social Impact.