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DTSTART;TZID=America/Los_Angeles:20250918T123000
DTEND;TZID=America/Los_Angeles:20250918T193000
DTSTAMP:20260515T032632
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UID:10001284-1758198600-1758223800@www.amasf.org
SUMMARY:Marketing Hackathon 2025
DESCRIPTION:Be a part of AMA SF’s premiere Marketing Hackathon event!\n\n\nThe AMA SF Marketing Hackathon\, co-hosted by Golden Gate University\, offers cutting-edge marketing solutions to elevate select non-profit partners. This dynamic\, collaborative event brings together creative minds\, technical experts\, and innovative thinkers from the marketing industry. Set in San Francisco\, this full-day event focuses on leveraging the latest strategies in social media and email marketing to tackle real-world challenges. \nParticipants will form teams that include industry experts serving as mentors. Under their guidance\, the hackathon provides a platform for skill enhancement\, professional networking\, and creative problem-solving\, all while making a significant community impact. With opportunities for hands-on learning\, resource access\, and expert feedback\, the AMA SF Hackathon is the perfect stage for showcasing talent and driving marketing innovation. \nJoin us on September 18\, 2025\, from for an unforgettable experience that combines skill development\, industry insight\, and the chance to make a meaningful difference for non-profit organizations. \nFor more details on the Marketing Hackathon\, visit .
URL:https://www.amasf.org/event/marketing-hackathon-2025/
LOCATION:Golden Gate University\, 536 Mission Street\, San Francisco\, CA\, 94105\, United States
CATEGORIES:AMA SF Events
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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250612T160000
DTEND;TZID=America/Los_Angeles:20250612T200000
DTSTAMP:20260515T032632
CREATED:20250605T160158Z
LAST-MODIFIED:20250605T160901Z
UID:10001299-1749744000-1749758400@www.amasf.org
SUMMARY:AMA SF Marketing Social Hour: East Bay
DESCRIPTION:Grab a drink at the bar and join us! We have a reserved section for us with plenty of friendly marketing folks to meet and mingle with.\n\n\nYour last meeting of the day! Wrap up your day with a drink and great company! \nJoin us for a casual meetup in our reserved section at Lafayette Public House\, an outdoor coffee & cocktail bar where you can grab anything from an espresso to a craft cocktail. It’s the perfect spot to connect with fellow marketing professionals and unwind after work. \nLooking forward to seeing you there!
URL:https://www.amasf.org/event/ama-sf-marketing-social-hour-east-bay-3/
LOCATION:Lafayette Public House\, 50 Lafayette Circle\, Lafayette\, CA\, 94549\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250605T173000
DTEND;TZID=America/Los_Angeles:20250605T203000
DTSTAMP:20260515T032632
CREATED:20250514T161645Z
LAST-MODIFIED:20250605T160157Z
UID:10001272-1749144600-1749155400@www.amasf.org
SUMMARY:Brand to Demand: How to Build a Brand that Builds Business
DESCRIPTION:Don’t miss this chance to hear candid stories\, practical takeaways\, and proven results that bring the power of brand and demand together.\n\n\nEvent Description: \nIn today’s economy\, marketing is under pressure to prove value fast. But are we missing the forest for the trees? While performance marketing may seem more measurable\, it’s brand building that drives long-term growth\, customer loyalty\, and market differentiation. \n \nJoin AMA San Francisco for Brand to Demand — a dynamic panel event presented by StackAdapt\, co-hosted with Golden Gate University\, and sponsored by Navu — where we move past the buzzwords and dive into what really drives marketing impact. Hear directly from marketers across B2B tech\, agencies\, and consultancies who have successfully implemented brand-to-demand programs—from strategy to execution—and have the results to prove it. \n \nWhat You’ll Learn: \n\nWhy focusing only on short-term performance limits your long-term success\nReal-world case studies showing how brand building led to measurable growth\nHow leading marketers are educating internal stakeholders about the value of brand\nTips on tracking success across the entire funnel\, from awareness to revenue\n\n \nWho Should Attend: \nThis event is for marketers across the spectrum—digital\, traditional\, and integrated—with a special focus on those working in or with B2B tech brands. Whether you work at a brand\, an agency\, or a consultancy\, you’ll walk away with insights you can use right away. \nDon’t miss this chance to hear candid stories\, practical takeaways\, and proven results that bring the power of brand and demand together. \nLight bites and refreshments will be provided. \n \nModerator: \nChris Kilkes – Head of Growth\, Consultant \n \nPanelists: \nJakki Geiger – 3X CMO and GTM Advisor \nSamantha Stuart – Senior Director\, Media Center of Excellence \nOmar Akhtar – Founder and Principal Analyst\, Benchmarker \nSanghita Majumder – Regional Vice President\, Client Services\, StackAdapt \nJohn Greely – VP of Marketing\, Navu \n \nSponsors: \nPresenting Partner: \nStackAdapt – StackAdapt is a multi-channel programmatic advertising platform used by the most exceptional digital marketers. This state-of-the-art platform is where some of the most progressive work in machine learning meets cutting-edge user experience. Ad buyers plan\, execute\, and manage data-driven digital advertising campaigns across all devices\, inventory\, and publisher partners. \nGold Sponsor: \nNavu – Navu is the AI companion for B2B websites. The Navu Sidebar helps visitors get answers\, explore content\, and take action throughout their entire journey. It’s simple to set up\, works with any tech stack\, and runs on autopilot so marketers can convert more leads without extra effort. \nAnnual Partner: \nAnd thanks to our annual partner Workbox – Workbox designs and builds websites and custom apps for pharmaceutical companies and pharmaceutical marketing agencies. Est.1997. \n \nAccessibility / Accommodations: \nTo ensure accessibility for all participants\, AMA SF maintains a no-pets policy at our events. We recognize the essential role of service animals for individuals with disabilities and will make reasonable accommodations to support their participation. \nIf you have a disability and plan to attend with a service animal\, please contact us at info@amasf.org so we can discuss any specific needs or arrangements to facilitate accessibility for all attendees. \n \nRecording Notice: \nThis event will be professionally recorded. By attending\, you consent to potentially appear in video footage or photos that may be used by AMA SF and GGU for marketing or promotional purposes.
URL:https://www.amasf.org/event/brand-to-demand-why-building-brands-still-builds-business/
LOCATION:Golden Gate University\, 536 Mission Street\, San Francisco\, CA\, 94105\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250424T173000
DTEND;TZID=America/Los_Angeles:20250424T200000
DTSTAMP:20260515T032632
CREATED:20250421T132212Z
LAST-MODIFIED:20250421T132212Z
UID:10001271-1745515800-1745524800@www.amasf.org
SUMMARY:AMA SF Marketing Social Hour: South Bay
DESCRIPTION:A relaxed IRL gathering for marketing folks.\n\n\nGrab a beverage at the bar\, and join us. We have a reserved section for our group and friendly marketing folks to meet. This event is sponsored by StackAdapt! We appreciate their support!  \n \nNote: StackAdapt is a multi-channel programmatic advertising platform used by the most exceptional digital marketers. This state-of-the-art platform is where some of the most progressive work in machine learning meets cutting-edge user experience. Ad buyers plan\, execute\, and manage data-driven digital advertising campaigns across all devices\, inventory\, and publisher partners.
URL:https://www.amasf.org/event/ama-sf-marketing-social-hour-south-bay-2/
LOCATION:Fuego Sports Bar and Club\, 140 S Murphy Ave\, Sunnyvale\, CA\, 94086\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2025/04/f4c77a451dfb0c85053384d9d9a8a3c9-ff12fn.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250326T173000
DTEND;TZID=America/Los_Angeles:20250326T193000
DTSTAMP:20260515T032632
CREATED:20250307T134407Z
LAST-MODIFIED:20250307T134900Z
UID:10001262-1743010200-1743017400@www.amasf.org
SUMMARY:AMA SF Marketing Social Hour: San Francisco
DESCRIPTION:A relaxed IRL gathering for marketing folks.\n\n\nWe have a reserved section for our group and friendly marketing folks to meet.
URL:https://www.amasf.org/event/ama-sf-marketing-social-hour-san-francisco/
LOCATION:TBD\, .\, San Francisco\, CA\, 94102\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2025/03/19c577399d54e552d0b06baded8b06bf-9Zkm8b.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250213T180000
DTEND;TZID=America/Los_Angeles:20250213T210000
DTSTAMP:20260515T032632
CREATED:20250103T115023Z
LAST-MODIFIED:20250209T001222Z
UID:10001235-1739469600-1739480400@www.amasf.org
SUMMARY:Superbowl Commercial Showdown @ Duncan Channon
DESCRIPTION:Get ready for the ultimate showdown of Superbowl commercials at Duncan Channon – don’t miss out on the fun and hear from expert panelists!\n\n\nJoin the American Marketing Association – San Francisco for our “Super Bowl Commercial Showdown” event\, sponsored by Kargo and Undertone! This is a great opportunity to gain valuable insights from top advertising executives and brand strategists as they dissect the year’s most impactful Super Bowl ads\, exploring creative strategies\, cultural relevance\, emotional storytelling\, and innovative technologies that drive engagement and maximize ROI. \nThis session offers a behind-the-scenes look at campaign development\, media investment\, and real-time ad performance measurement. Learn how brands balance entertainment with messaging to capture attention in the most competitive advertising space. Don’t miss this engaging discussion on the future of high-stakes advertising in today’s fragmented media landscape. \n  \nMODERATOR: \nAndy Berkenfield – CEO\, Duncan Channon \n  \nPANELISTS: \nTaylor Shea King – Copywriter\, Goodby Silverstein & Partners \nDavid Morrisey – VP\, Director of Brand Strategy\, H/L Agency \n  \nSPONSORS: \nKargo \nUndertone
URL:https://www.amasf.org/event/superbowl-commercial-showdown-duncan-channon/
LOCATION:22 Battery St floor 10\, 22 Battery Street\, #floor 10\, San Francisco\, CA\, 94111\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20250130T173000
DTEND;TZID=America/Los_Angeles:20250130T203000
DTSTAMP:20260515T032632
CREATED:20250102T111053Z
LAST-MODIFIED:20250103T194430Z
UID:10001230-1738258200-1738269000@www.amasf.org
SUMMARY:AMA SF Marketing Social Hour: South Bay
DESCRIPTION:A relaxed IRL gathering for marketing folks\n\n\nGrab a beverage at the bar\, and join us. We have a reserved section for our group and friendly marketing folks to meet.
URL:https://www.amasf.org/event/ama-sf-marketing-social-hour-south-bay/
LOCATION:Fuego Sports Bar and Club\, 140 S Murphy Ave\, Sunnyvale\, CA\, 94086\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20241114T140000
DTEND;TZID=America/Los_Angeles:20241114T203000
DTSTAMP:20260515T032632
CREATED:20241010T162619Z
LAST-MODIFIED:20241112T175236Z
UID:10001228-1731592800-1731616200@www.amasf.org
SUMMARY:Marketing Hackathon
DESCRIPTION:Be a part of AMA SF’s premiere Marketing Hackathon event!\n\n\nThe AMA SF Marketing Hackathon\, co-hosted by Golden Gate University\, offers cutting-edge marketing solutions to elevate select non-profit partners. This dynamic\, collaborative event brings together creative minds\, technical experts\, and innovative thinkers from the marketing industry. Set in San Francisco\, this full-day event focuses on leveraging the latest strategies in social media and email marketing to tackle real-world challenges. \nParticipants will form teams that include industry experts serving as mentors. Under their guidance\, the hackathon provides a platform for skill enhancement\, professional networking\, and creative problem-solving\, all while making a significant community impact. With opportunities for hands-on learning\, resource access\, and expert feedback\, the AMA SF Hackathon is the perfect stage for showcasing talent and driving marketing innovation. \nJoin us on November 14\, 2024\, from 2 PM to 8:30 PM for an unforgettable experience that combines skill development\, industry insight\, and the chance to make a meaningful difference for non-profit organizations. \nFor more details on the Marketing Hackathon\, visit https://hackathon2024.amasf.org/.
URL:https://www.amasf.org/event/marketing-hackathon/
LOCATION:Golden Gate University\, 536 Mission Street\, San Francisco\, CA\, 94105\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2024/11/06b2d7354d6676dec9d48afa71949dde-q7jQPi.tmp_.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20241022T180000
DTEND;TZID=America/Los_Angeles:20241022T210000
DTSTAMP:20260515T032632
CREATED:20240912T101535Z
LAST-MODIFIED:20241022T193620Z
UID:10001227-1729620000-1729630800@www.amasf.org
SUMMARY:Humans in the Loop: AI as a Collaborative Partner
DESCRIPTION:Join the AMA SF\, at Reddit HQ in San Francisco\, for an in-person panel discussion about – what else? – the impact of AI on Marketing.\n\n\nIn some way or another all of us are going to work with AI\, if we aren’t already. Whether you’re a student or a seasoned CMO\, learning how to partner with AI is going to be critical to your career. While real challenges exist\, and dangers need to be addressed\, AI can also make marketing fun again. This future isn’t just about generative AI. It’s about customer personas\, analytics\, workflows\, and much more. \n \nJoin our panel of Silicon Valley veterans as we explore the future of AI in marketing – a future where the humans are most definitely in charge\, and one where AI is our partner\, not our replacement. All marketers are welcome. But only AMA SF members get special pricing on this and upcoming events. We’re in the heart of the AI revolution and there’s much more to come. \nSpace is limited\, and we expect this event to sell out\, so RESERVE YOUR SPOT TODAY! \n \nTOPICS WE’LL COVER: \n\nDiscover why human expertise is not only desired\, but required to maximize the investment in AI\nLearn about the skills required for working with AI in marketing at all stages of a marketing career\nHear about case studies of AI implementation in marketing – beyond content creation\nUnderstand how marketers can effectively guide AI processes and tools\, ensuringoutputs align with strategic goals\n\n \nMODERATOR: \nMelinda Byerley – CEO Fiddlehead® Marketing \n \nPANELISTS: \nKimberly Bryant – Founder and CEO Ascend Ventures and the Black Innovation Lab \nAnya Cheng – Founder & CEO\, Taelor.AI; Marketing Lecturer\, Northwestern University; Ex Marketing Lead\, Meta \nNatalie Lambert – Founder GenEdge Consulting and former Global Director Applied AI for Marketing\, Google \nMonifa Porter\, SVP and Head of Shift AI and Managing Partner for Venture Building at Mach49 \n \nOUR SPONSOR:Section\, is the leading online business school for the age of AI – so if you’re just starting on your AI journey\, they can meet you where you’re at! Their AI for Marketers workshop will teach you how to use AI to delight your customer in just 2 hours. But if you’re not ready to talk strategy\, their AI Crash Course is a 5 day overview of all things generative AI. You can get both for 20% off with code AMASF20. \n \n**PLEASE NOTE: You will be receiving an email from the Reddit Security team requesting signature for an NDA to enter the ve nue.
URL:https://www.amasf.org/event/humans-in-the-loop-ai-as-a-collaborative-partner-2/
LOCATION:Private: Reddit Headquarters\, 548 Market Street\, San Francisco\, CA\, 94104\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240924T080000
DTEND;TZID=America/Los_Angeles:20240924T090000
DTSTAMP:20260515T032632
CREATED:20240802T143224Z
LAST-MODIFIED:20240913T195016Z
UID:10001225-1727164800-1727168400@www.amasf.org
SUMMARY:AMA SF Coffee Meetup: San Francisco
DESCRIPTION:A relaxed IRL gathering for marketing folks.\n\n\nGrab a coffee\, and join us. We have a reserved section for our group and friendly marketing folks to meet.
URL:https://www.amasf.org/event/ama-sf-coffee-meetup-san-francisco/
LOCATION:425 Mission St\, 425 Mission Street\, San Francisco\, CA\, 94105\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240822T173000
DTEND;TZID=America/Los_Angeles:20240822T203000
DTSTAMP:20260515T032632
CREATED:20240729T094546Z
LAST-MODIFIED:20240805T164853Z
UID:10001224-1724347800-1724358600@www.amasf.org
SUMMARY:AMA SF Marketing Social Hour: East Bay
DESCRIPTION:A relaxed IRL gathering for marketing folks.\n\n\nGrab a beverage at the bar\, and join us. We have a reserved section for our group and friendly marketing folks to meet.
URL:https://www.amasf.org/event/ama-sf-marketing-social-hour-east-bay-2/
LOCATION:Fuego Sports Bar and Club\, 140 S Murphy Ave\, Sunnyvale\, CA\, 94086\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240718T180000
DTEND;TZID=America/Los_Angeles:20240718T210000
DTSTAMP:20260515T032632
CREATED:20240520T001405Z
LAST-MODIFIED:20240520T001405Z
UID:10001223-1721325600-1721336400@www.amasf.org
SUMMARY:AMA SF Summer Social
DESCRIPTION:Join us for some summer fun at Spark Social near San Francisco’s Mission Bay with our board members & fellow marketers\n\n\nCelebrate the onset of San Francisco’s summer in style alongside local marketers! Immerse yourself in an unforgettable evening filled with delectable food truck delights and craft beer. \nEmbark on a vibrant summer social hosted by the American Marketing Association San Francisco (AMA SF) and their dynamic circle of associates. On Thursday\, July 18th\, dive into the heart of Spark Social’s food truck and beer garden haven at “The Porch\,” where you’ll connect with fellow board members and revel in the lively atmosphere. \nAs the sun sets\, gather around the inviting fire pit for stimulating conversations. Secure your spot for this exclusive event now—$20 tickets are available\, and members enjoy complimentary admission with pre-registration. Elevate your experience by becoming an AMA SF member and unlock access to special pricing. \n \nComplimentary $10 drink coupon provided for the first 30 guests in attendance!\n \nDon’t let this extraordinary opportunity slip away! Be part of a memorable evening that promises a perfect blend of camaraderie and summer delights. Purchase your ticket today and make sure you’re part of the excitement!
URL:https://www.amasf.org/event/ama-sf-summer-social-2/
LOCATION:Spark Social – Look for the AMA SF Sign at the “The Porch”\, 601 Mission Bay Boulevard North\, San Francisco\, CA\, 94158\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240523T173000
DTEND;TZID=America/Los_Angeles:20240523T200000
DTSTAMP:20260515T032632
CREATED:20240425T004351Z
LAST-MODIFIED:20240425T004351Z
UID:10001222-1716485400-1716494400@www.amasf.org
SUMMARY:Personal Branding Workshop
DESCRIPTION:Primer on personal branding\, interactive exercises\, and participant-specific advice with Rob Levinson\n\n\nBRAND YOU BETTER™ is a highly interactive\, personal branding presentation that gives you the tools and confidence required to define and differentiate yourself at both work and play. \nPast participants have included corporate professionals\, executive coaches\, and recent graduates all seeking to level-up and wanting sharper\, more compelling\, stories to tell.  \nPost-presentation surveys reveal that the information shared is viewed as educative\, inspirational\, and fun.   \nHighlights include: \n\nExplaining the importance of viewing yourself as a brand \nDefining Personal Branding and its everyday applications. \nExamples of powerful personal brands\nHow to develop a personal Unique Value Proposition\nHow to develop personal Key Messages\nHow to develop a unique Elevator Speech\nLinkedIn guidelines\nZoom call guidelines\n\nThis hour-long presentation includes a primer on personal branding\, interactive exercises\, and participant-specific advice. \n \nSpeaker: Rob Levinson  \nRob is an expert Brand Strategist who for decades has helped both emerging and established companies to evolve and grow exponentially.   \nSince 2002\, as the principal of Leverage Advisors\, a boutique brand strategy firm\, Rob has created comprehensive Brand Blueprints for clients seeking the strategic guidance and powerful narrative required to inform and guide the development\, or reimagining of\, their company.  \nIndustry agnostic\, he has advised leading technology\, consumer\, professional services\, and finance brands. \nRob is also a Personal Brand Coach and Founder of Brand You Better\, a coaching service\, where he helps individuals from recent graduates to C-Suite executives in transition to develop a robust personal brand narrative that gets them noticed\, remembered\, and results. \nThe former Marketing Strategies columnist for the Wall Street Journal online\, Rob is a Madison Avenue veteran\, dot-com survivor\, and lecturer at Boston University’s Questrom School of Business. \nAfter a lifetime on the east coast\, Rob now joyfully resides in San Francisco. \nLeverage Advisors  – www.leverageadvisors.com \nBrand You Better – www.brandyoubetter.com
URL:https://www.amasf.org/event/personal-branding-workshop/
LOCATION:Chromium Group\, 440 Brannan St\, San Francisco\, CA\, 94107\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240411T173000
DTEND;TZID=America/Los_Angeles:20240411T203000
DTSTAMP:20260515T032632
CREATED:20240320T220710Z
LAST-MODIFIED:20240320T220710Z
UID:10001211-1712856600-1712867400@www.amasf.org
SUMMARY:AMA SF Marketing Social Hour: East Bay
DESCRIPTION:A relaxed IRL gathering for marketing folks.\n\n\nGrab a beverage at the bar\, and join us. We have a reserved section for our group and friendly marketing folks to meet.
URL:https://www.amasf.org/event/ama-sf-marketing-social-hour-east-bay/
LOCATION:Fuego Sports Bar and Club\, 140 S Murphy Ave\, Sunnyvale\, CA\, 94086\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2024/03/54180a9b842ff17f9db17e99d3826b62.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20240206T180000
DTEND;TZID=America/Los_Angeles:20240206T210000
DTSTAMP:20260515T032632
CREATED:20240104T072429Z
LAST-MODIFIED:20240104T072720Z
UID:10001198-1707242400-1707253200@www.amasf.org
SUMMARY:Marketing Career Accelerator: Charting Your Future
DESCRIPTION:Looking for job opportunities\, career development advice\, or to connect within fellow marketers?\n\n\nJoin the AMA SF for our upcoming career and networking event developed in collaboration with UC Berkeley Extension and in support of the Job Forum\, featuring: \n  \n\nEngaging Panels on Career Trends and Job Seeking Tips\nFree1:1 Portfolio and Resume Reviews\nFree Professional Head Shots\nMarketing Community Networking\n\n  \nWhether you’re seeking new job opportunities\, craving career development\, or eager to expand your network\, this event is tailored just for you! This event caters to marketers seeking new job prospects\, professional growth\, and expansive networking opportunities. \nTap into a number of experts and career-focused organizations to help fuel your career growth in the new year! \nLight refreshments will be provided. \nSee you there!
URL:https://www.amasf.org/event/marketing-career-accelerator-charting-your-future/
LOCATION:U C Berkeley Extension\, 160 Spear St\, San Francisco\, CA\, 94105\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20231005T113000
DTEND;TZID=America/Los_Angeles:20231005T133000
DTSTAMP:20260515T032632
CREATED:20230928T115311Z
LAST-MODIFIED:20230930T001714Z
UID:10001180-1696505400-1696512600@www.amasf.org
SUMMARY:Lunch and Learn: Preparing for a Cookie-less World
DESCRIPTION:Learn from our expert guest on how to deliver effective and efficient advertising campaigns in a cookie-less world.\n\n\nFREE for AMA and Prospective Members!\nJoin us for an AMA SF presentation of what you need to do to be prepared. With cookies being phased out to protect user privacy\, advertisers will be hungry for data to personalize content. Hear from Matt Fanelli\, SVP of Digital at MNI Targeted Media\, to learn about cookie-free solutions that shield clients\, how to deliver effective and efficient advertising campaigns in a cookie-less world. \n Lunch from Bi-Rite will be served.  \nRegister today!  \n \n—————- \nSPEAKER \nMatt Fanelli\, SVP of Digital\,  MNI Targeted Media \nMatt is an accomplished\, results oriented\, Senior Vice President at MNI Targeted Media who has excelled in the field of Digital Media Management. A digital expert with over 17 years of experience\, developing relationships with large digital publishers\, agencies and digital targeting technologies. \n \nEVENT SPONSOR \n\n\n\nWe power campaigns that thrive.
URL:https://www.amasf.org/event/lunch-and-learn-preparing-for-a-cookie-less-world/
LOCATION:Chromium\, 440 Brannan Street\, San francisco\, CA\, 94107\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20230719T180000
DTEND;TZID=America/Los_Angeles:20230719T210000
DTSTAMP:20260515T032632
CREATED:20230629T160905Z
LAST-MODIFIED:20230629T170354Z
UID:10001173-1689789600-1689800400@www.amasf.org
SUMMARY:2023 AMA SF Summer Social
DESCRIPTION:Attend our biggest in person event at Spark Social near San Francisco’s Mission Bay with our new president\, board members & fellow marketers\n\n\nEnjoy the start of San Francisco summer with local marketing professionals for an evening of food trucks\, beer\, and s’mores! \nJoin the American Marketing Association San Francisco (AMA SF) and friends on Wednesday\, July 19th for an in-person summer social. \nMeet the new president of AMA SF\, Eric Weidner\, and fellow board members at “The Porch” in the center of Spark Social’s food truck and beer garden scene. Wind down the evening by the fire pit with s’mores and inspiring conversation. \n$10 Tickets or FREE for members with pre-registration. \nConsider joining AMA SF to take advantage of special member pricing! \nThis is an event you do NOT want to miss. Buy your ticket today!
URL:https://www.amasf.org/event/2023-ama-sf-summer-social/
LOCATION:Spark Social – Look for the AMA SF Sign at the “The Porch”\, 601 Mission Bay Boulevard North\, San Francisco\, CA\, 94158\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20230511T180000
DTEND;TZID=America/Los_Angeles:20230511T200000
DTSTAMP:20260515T032632
CREATED:20230424T225305Z
LAST-MODIFIED:20230511T235737Z
UID:10001158-1683828000-1683835200@www.amasf.org
SUMMARY:AMA SF Peninsula Pop Up at The Refuge San Mateo
DESCRIPTION:Join us and enjoy an evening of networking with fellow marketers and  AMA SF Members at Refuge.\n\n\nNetwork with AMA members and get to know some of our volunteers at our  Pop Up event at Refuge in San Mateo!  \nBring a friend and learn more about our Externship Academy\, upcoming events\, and volunteer opportunities. RSVP today!  \nParking is available\, and Refuge is located within a two-minute walk from the Hillsdale Caltrain Station.
URL:https://www.amasf.org/event/ama-sf-peninsula-pop-up-at-the-refuge-san-mateo/
LOCATION:The Refuge\, 66 31st Avenue\, San Mateo\, CA\, 94403\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20230323T180000
DTEND;TZID=America/Los_Angeles:20230323T200000
DTSTAMP:20260515T032632
CREATED:20230301T110505Z
LAST-MODIFIED:20230301T110505Z
UID:10001156-1679594400-1679601600@www.amasf.org
SUMMARY:AMA SF Spring Into Networking
DESCRIPTION:Join us and enjoy an evening of networking with fellow marketers and  AMA SF Members  at Persona Social Club.\n\n\nJoin fellow AMASF members and marketers for an evening of networking at Persona Social Club.  \nLearn more about AMA SF\, our Externship and Mentorship programs\, and upcoming events.  \nPre-registration is required as space is limited — so reserve your spot today! Admission is FREE for AMA SF members\, $10 for non-members. Ticket sales help support our organization and enable us to host more in-person events.  \nRegister and buy your tickets today!
URL:https://www.amasf.org/event/ama-sf-spring-into-networking/
LOCATION:Persona Social Club\, 685 Sutter St\, San Francisco\, CA\, 94102\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220818T180000
DTEND;TZID=America/Los_Angeles:20220818T210000
DTSTAMP:20260515T032632
CREATED:20220711T201805Z
LAST-MODIFIED:20220818T062604Z
UID:10001080-1660845600-1660856400@www.amasf.org
SUMMARY:AMA SF Summer Social
DESCRIPTION:Kick off a gorgeous summer at Spark Social in the heart of San Francisco’s Mission Bay with fellow marketers and  AMA SF Members.\n\n\nWhat better way to enjoy the San Francisco summer than to come together with local marketing professionals for an evening of food trucks\, beer and fun!\nJoin the American Marketing Association San Francisco (AMA SF) and friends on Thursday\, August 18th for an in-person summer social. \nMeet us at “The Porch” in the center of Spark Social’s food truck and beer garden scene.  \n$10 Tickets or FREE for members with pre-registration. \nConsider joining AMA SF to take advantage of special member pricing!   \nBuy your ticket today!
URL:https://www.amasf.org/event/ama-sf-summer-social/
LOCATION:Spark Social – Look for the AMA SF Sign at the “The Porch”\, 601 Mission Bay Boulevard North\, San Francisco\, CA\, 94158\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20211210T180000
DTEND;TZID=America/Los_Angeles:20211210T220000
DTSTAMP:20260515T032632
CREATED:20211130T181254Z
LAST-MODIFIED:20211206T095659Z
UID:10001025-1639159200-1639173600@www.amasf.org
SUMMARY:Jingle\, Mix & Mingle Holiday Party with AMA SF & PRSA SF
DESCRIPTION:Our Annual Jingle\, Mix and Mingle Fundraising Holiday Party hosted by the AMA SF & PRSA SF\n\n\nThere are so many reasons to celebrate this holiday season and we are excited to bring together our marketing and PR professionals and friends for an evening of fun!\nJoin the Public Relations Society of America San Francisco Bay Area (PRSA-SF)\, American Marketing Association San Francisco Bay Area (AMA SF)\, and our sponsors on Friday\, December 10th for a chance to get together and toast each other in person. \nEnjoy an open bar\, holiday inspired hors d’oeuvres\, great music\, roulette\, and most importantly\, great company!  \nConsider joining PRSA SF or AMA SF to take advantage of special member pricing. \nWHERE: 100 Van Ness Ave. 2ND FLOOR CLUB ROOM \nWHEN: Friday\, December 10th\, 2021\, 6PM – 10PM PT \nPRICING: $70 per person for non members; $40 for members of either organizations \nProof of vaccination will be required. \nThanks to our  sponsors for this event:  \nPlatinum Sponsors: \nJMAC PR  \nLCI \nCalhoun & Company \nBospar \n\n\n\n\n\n\nGold Sponsor: \n Forsta \n\n\n\nPRSA-SF Chapter Sponsors: \nBusiness Wire  \nCision  \n \n\n\n\n\nDisclaimer :  \n \nAMA SF takes the health & safety of attendees and COVID-19 precautions extremely seriously. At this time\, AMA SF meetings are following any/all state and county COVID-19 guidelines for meetings and events in San Francisco County and are deferring to current CDC guidelines for mask usage and wearing. If you have questions or concerns about attending this event please reach out to Gerardo Garcia-Jurado at gerardo.garciajurado@amasf.org.  \nBy clicking BOOK NOW above\, you are acknowledging that an inherent risk of exposure to viruses\, and other hazards that may cause injury or sickness\, exists in any public space where people are present. By attending AMA Sf & PRSA SF ‘s Jingle\, Mix and Mingle Holiday Party you knowingly and voluntarily assume all risks to exposure to viruses and agree not to sue the Event Sponsors\, AMA SF \, PRSA SF\, 100 Van Ness\, nor any of their affiliates\, directors\, officers\, employees\, agents\, contractors\, or volunteers nor attempt to hold any of them liable for any illness or injury. \nIf for any reason we cannot meet in person\, the event will move to Zoom (or canceled) and refunds will be issued.
URL:https://www.amasf.org/event/jingle-mix-mingle-holiday-party-with-ama-sf-prsa-sf-2/
LOCATION:100 Van Ness\, 100 Van Ness Ave\,\, 2ND FLOOR CLUB ROOM\, San Francisco\, CA\, 94102\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200326T180000
DTEND;TZID=America/Los_Angeles:20200326T203000
DTSTAMP:20260515T032632
CREATED:20200306T061748Z
LAST-MODIFIED:20230616T003940Z
UID:10000850-1585245600-1585254600@www.amasf.org
SUMMARY:AMA SF Presents: Women Marketing Leaders Tell All
DESCRIPTION:In the last few years\, we have seen marketing teams move past driving brand growth to focus more on driving revenue and customer engagement. This shift in focus has made it possible for marketing to become a closer ally of business execution\, and it has resulted in a higher percentage of women marketers moving into leadership roles and getting a seat at the table. How have women in marketing navigated crucial stages of their career into the executive suite\, and what has been their journey to finding their own voice and achieving career growth? \n  \nJoin the AMA San Francisco to hear from prominent senior marketing leaders as they discuss their secrets to success\, facing head-on today’s marketplace challenges\, and how women can fast-track career growth in today’s highly competitive job market. \nThis event is FREE for AMA SF members* \n  \nSPEAKERS  \nSydney Sloan. CMO @SalesLoft \n \nSydney has extensive global experience marketing software applications that help people communicate and collaborate more effectively. Sydney is currently the Chief Marketing Officer at SalesLoft and has held senior leadership roles at Adobe and Alfresco. She is driven by a passion for discovering how companies can deliver exceptional customer experiences that align with rapidly changing expectations in an ever-changing technology landscape. Utilizing a variety of digital touchpoints and account-based strategies\, she has established proven techniques for increasing customer engagement and loyalty. Her thought leadership in the field has confirmed Sydney as a leader in B2B marketing strategy. \n  \nCathy Novelli Song. VP of Marketing & Communications @Rakuten Ready \n \nCathy serves as the Vice President of Marketing + Communications at Rakuten Ready. In this role\, she oversees all owned\, earned\, and paid media\, and manages all marketing organizations. Cathy has two decades of experience in marketing\, advertising\, and media. Prior to joining Curbside\, Cathy held executive and leadership roles at Quantcast\, Pandora\, Yahoo\, MySpace and Say Media. Before she led marketing and monetization strategy at these publishers and platforms\, she spent years in advertising sales\, as well as on the agency side\, planning and buying media for clients such as Hewlett Packard and GM. \n  \nGuisselle Nuñez. Head of Marketing & Government Relations @ Chabot-Las Positas Community College District \n \nGuisselle is focused on helping organizations and individuals achieve success through enduring marketing and personal branding strategies. She’s the head of marketing and government relations for Chabot-Las Positas Community College District\, in Alameda County where she’s responsible for communicating the value of a community college education to prospective students and community.  A speaker and author of “Take Charge of Your Brand\,”  which helps women learn to communicate their value by building a strong personal brand. www.guissellenunez.com \n  \nJenny Sagstrom. CEO & Co-Founder @ Skona \n \nAs the co-founder and CEO of Sköna\, Jenny has lead a successful boutique creative agency based in San Francisco and Sweden. Her global agency has lead marketing strategy and design for some of Silicon Valley’s most well known B2B brands including Snowflake Computing\, Salesforce\, Figure Eight\, Mercuri International\, and more. With almost 20 years in the San Francisco Bay Area\, Jenny knows the market and area very well and she is an entrepreneur in one of the most dynamic environments in the world. She has great knowledge within the fields of start-ups\, marketing\, entrepreneurship\, brand strategy and business development. Jenny holds a BA from the University of Reading in Economics and International Relations. \n  \nLaurie Dewan. VP Customer Insights and Analytics @ Healthline Media \n \nLaurie Dewan joined Healthline Media in 2019 to lead a new Customer Insights and Analytics function at the company. Laurie has built a team that leads research and data initiatives that empower Healthline to create insight-driven content and tools to help people live stronger\, healthier lives. Dewan joined Healthline with a successful track record leading data-driven content strategies across major companies including 20th Century Fox\, BabyCenter\, and Warner Bros. Most recently\, she led consumer insights at Electronic Arts (EA)\, where she oversaw research initiatives across all titles in EA’s portfolio and worked cross-functionally to drive new concept generation. She is a three-time juror on the I-COM Data Creativity Awards. Dewan holds a Master of Business Administration degree from the Stanford Graduate School of Business and a Bachelor of Arts degree in Psychology from Amherst College. \n  \nMODERATOR  \nLaliv Hadar. VP of Marketing & Brand @ Invision Communications \n \nLaliv is a high-performing B2B Sales and Marketing executive hailing from prominent media companies and high-profile\, venture-backed start-ups. She has a successful track record crafting marketing strategy\, communications\, sales development and marketing programs that drive awareness and revenue growth for brands. Laliv is skilled at setting a vision\, partnering with all stakeholders\, building teams\, and operationalizing for outcomes. She has broad industry relationships\, has proven herself as a successful leader and people developer/mentor. Laliv spent her early days at AOL and Yahoo!\, and more recently leading integrated marketing for Wikipedia brand Fandom Wikia. Currently\, she’s VP of Marketing and Brand for events and communications leader InVision Communications. A long-time Bay Area resident\, she’s a proud Cal Berkeley grad. \n\nSPONSORS \n\n \n\n \n\n \n* Use your Member Email for FREE Registration if you Register Before Day of Event.  Simply use your Member email address and enter it via the BLUE Link which says “Enter Promotional Code” and select the Fee Member ticket that will show once you enter your email.    This is only available to SF Chapter Members and not AMA Members at Large (if you need assistance email info@amasf.org).
URL:https://www.amasf.org/event/ama-sf-presents-women-marketing-leaders-tell-all/
LOCATION:One Kearny Club\, 23 Geary St.\, San Francisco\, CA\, 94108\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200227T180000
DTEND;TZID=America/Los_Angeles:20200227T200000
DTSTAMP:20260515T032632
CREATED:20200121T014512Z
LAST-MODIFIED:20200224T191258Z
UID:10000839-1582826400-1582833600@www.amasf.org
SUMMARY:AMA SF Presents: The Joy & Terror of Freelancing
DESCRIPTION:According to a recent study\, there are now 57 million Americans in the freelance economy\, and the majority — 51% — say no amount of money would ever entice them to take a traditional job. Chances are you are a freelancer now\, have been or will be at some point in your career; whether it’s because you’re between jobs or simply want to be your own boss. \nJoin us as we discuss the ins and outs of freelancing – and learn tips and tricks to staying happy and profitable! \n  \n  \n  \nThis event is free for AMA SF members. Click on the Enter Promotional Code link below and enter your email address (the one you used for your AMA SF membership). \nSPEAKERS  \nDavid Corfield. Co-founder & CEO @ LifeWork \n \nDavid’s mission in life is to make freelancing a sustainable career choice. He has been an expert on the business of freelancing and coach to top-tier freelancers for the last two years. He recently founded LifeWork\, a platform that helps freelancers get paid while they work\, not the weeks and months afterward that most freelancers experience. He has been a vocal advocate for freelancers against AB5\, working in partnership with Berkeley Law and the Freelance Writers of California Unite group to find innovative ways around the ruling. \n  \nKristen Tate. Owner & Lead Editor @ Blue Garrett \n \nKristen Tate is the owner and lead editor at the Blue Garret\, which helps authors transform their books from rough draft to finished product\, and author of the forthcoming book A Year of Reading about Writing. She is the founder of the Bay Area chapter of the Editorial Freelancers Association\, as well as a member of the American Copy Editors Society. Kristen’s idea of a good time is a fierce game of Bananagrams in a dive bar. \n  \nJanice Cuban. Freelance Copywriter \n \nWordsmith. Content creator. Marketing writer. Whatever you call her\, Janice Cuban loves to churn out copy – from websites to email campaigns\, blogs\, apps\, and more. She’s helped dozens of enterprise companies\, scrappy start-ups\, and consultants transform ideas into unique messages\, strengthen their brands\, and win over customers. Janice is also an avid blogger on freelancing life and currently writing a memoir about Silicon Valley. When not working\, she geeks out on marketing trends and soaks in high doses of pop culture\, film\, and art. \n  \nEric Weidner. VP of Technology @ AMA SF \n \nEric Weidner is a 23-year veteran of online marketing. He has worked for many industries including consumer\, hi-tech\, finance\, real estate\, automotive\, industrial and military\, but currently\, most of his clients are small to mid-sized pharmaceuticals. He has been a freelancer and has managed large\, offsite teams composed of freelancers across the globe. \n  \nSPONSORS  \nOut of Office / Work Club \n \nJoin other passionate marketers for coworking meetups at the best Bay Area coffee shops. \n  \nCreative Circle \n \nDigital + Creative Staffing \n  \nThis event is free for AMA SF members. Click on the Enter Promotional Code link below and enter your email address (the one you used for your AMA SF membership).
URL:https://www.amasf.org/event/ama-sf-presents-the-joy-terror-of-freelancing/
LOCATION:Google Community Space\, 188 The Embarcadero\, Entrance is on the Bay Side of the Building\, San Francisco\, CA\, 94105\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2020/01/Eventbrite800x400.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20200129T173000
DTEND;TZID=America/Los_Angeles:20200129T210000
DTSTAMP:20260515T032632
CREATED:20191209T081304Z
LAST-MODIFIED:20200129T163946Z
UID:10000822-1580319000-1580331600@www.amasf.org
SUMMARY:AMA SF Presents: The Marketing Career Accelerator
DESCRIPTION:Please note that this is an 18 and older event. Those under 21 years old will be provided with wrist bands. \nThe AMA SF is excited to announce one of our most anticipated events all year\, our Marketing Career Accelerator. This event connects Bay Area Marketers to Career Advancement Opportunities through networking and impactful programming. Dress to impress and come meet Bay Area recruiters and Companies hiring for various Marketing Positions. Opportunities range from Internships to Senior Marketing positions across all industries. \n  \nWhat to expect at this event…. \n\nHosted Beer\, Wine & Water\nHosted Hors d’oeuvres\nResume Review Station\nCreative Portfolio Station\nFeature Presentation by Robert Half/The Creative Group\n2020 Hiring and Compensation Trends  by Christina De La Cruz\nWorkshop by Robert Half/The Creative Group\nDon’t Just Polish Your Resume\, Polish Your Brand by Lizzy Schultz\n\n  \nThank You to our Platinum Sponsor!! \n  \n  \nThank You to our Gold Sponsor!! \n  \nThe Crawford Group recruits for candidates with the following expertise: \n\nAccount-based marketing managers\nAdvertising/paid media\nBrand Strategists\nCommunications Specialists\nCampain Managers\nContent Manager/Strategist\nCopy writer/editor\nDigital Marketing Managers\nEvent Marketing Managers\nGraphic Designers\nCommunications Managers\nMarcom Managers\nData Analysts\nSEM/SEO specialists\nSocial Media Managers\nUX/UI Designers\nand more…\n\n  \nThank You to our Sponsor!! \n \nThe Creative Circle is currently hiring for the following roles: \n\nMarketing Director\nMarketing Coordinator\nMarketing & Events Specialist\nMarketing Program Manager\nMarketing Automation Manager\nMarketing Copy Writer\nMarketing Operations Managers\nMarketing Project Managers\n\n  \nOther Participating Companies/Firms \n \nAdobe is currently hiring for the following roles: \n\nMarketing Manager\nDx Marketing Manager\nMarket Specialist\nData Analyst\, Marketing Analytics Products\nGrowth Marketing Manager\, Adobe Spark MBA Intern\nExperience Designer\, Adobe Marketing Cloud\nProduct Marketing Manager\, AEM Sites MBA Intern\nMarketing Intern\nSr. Director Strategic Marketing\, Adobe Experience Platform\n\n  \n \nRaphael House is looking for volunteers to help them with the following services: \n\nGraphic Design\nGoogle Ads\nNon-profit Marketing\n\n  \nMore to be announced… \nGeneral Assembly is a pioneer in education and career transformation\, specializing in today’s most in-demand skills. As the leading source for training\, staffing\, and career transitions\, General Assembly fosters a flourishing community of professionals pursuing careers they love.
URL:https://www.amasf.org/event/3rd-annual-marketing-career-accelerator/
LOCATION:General Assembly\, 225 Bush St\, San Francisco\, ca\, 94104\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2019/12/800-x-400-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20191204T173000
DTEND;TZID=America/Los_Angeles:20191204T210000
DTSTAMP:20260515T032632
CREATED:20191015T223029Z
LAST-MODIFIED:20191215T141007Z
UID:10000811-1575480600-1575493200@www.amasf.org
SUMMARY:Jingle Mix & Mingle Holiday Party with AMA SF & PRSA SF
DESCRIPTION:Back by popular demand is our Annual Jingle\, Mix and Mingle Fundraising Holiday Party hosted by the American Marketing Association and Public Relations Society of America\, SF Chapters (AMA SF & PRSA SF)\nWhat To Expect? \n\nAll admission tickets come with 1 drink ticket\nPhotobooth Fun\nDancing\nHoliday Inspired Hors d’oeuvres\nSwag Bags!\nNetworking amongst San Francisco’s finest Marketing and PR professionals\n\nIn the name of giving this event will feature a Toys fo Tots Toy Drive and Silent Auction in which all proceeds will benefit the Raphael House. Bring a toy and receive an additonal drink ticket! Register now as this event will sell out. Early bird tickets available until Nov 20th. \nPlatinum Sponsor\n  \n  \nGold Sponsor\n\n  \nSilver Sponsors\n\n \n\n \n\n 
URL:https://www.amasf.org/event/jingle-mix-mingle-holiday-party-with-ama-sf-prsa-sf/
LOCATION:Hawthorne\, 46 Geary St.\, San Francisco\, ca\, 94108\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2019/10/Jingle-Mix-Mingle-800х400.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20191114T180000
DTEND;TZID=America/Los_Angeles:20191114T200000
DTSTAMP:20260515T032632
CREATED:20191101T180048Z
LAST-MODIFIED:20191115T003045Z
UID:10000821-1573754400-1573761600@www.amasf.org
SUMMARY:Sparking Marketing Relationships in Silicon Valley with AMA
DESCRIPTION:Join us for a fun evening of Wine Sipping and Marketing Sparking. Connect with our board members\, network with Silicon Valley’s finest Marketing professionals and discover new opportunities while enjoying a nice fall-evening AMA style.\n\nSign-up early to save money! \nAMA members will get a complimentary drink. \nSmall bites will be provided. \nVenue located just a few steps from Caltrain (Palo Alto). Accessible Parking.
URL:https://www.amasf.org/event/sparking-marketing-relationships-in-silicon-valley-with-ama/
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2019/11/Sparking-Marketing-Relationships-in-Silicon-Valley-with-AMA.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20191024T180000
DTEND;TZID=America/Los_Angeles:20191024T200000
DTSTAMP:20260515T032632
CREATED:20190903T054559Z
LAST-MODIFIED:20191024T234556Z
UID:10000796-1571940000-1571947200@www.amasf.org
SUMMARY:Customer Journey Mapping: The Swiss Army Knife of Insight Tools. Hosted by the AMA SF & QRCA
DESCRIPTION:What we know: The Internet has disrupted the marketing funnel. It’s no longer a straight line – that marketers draw and lead – from brand awareness to purchase. It’s more of a jigsaw puzzle. Wouldn’t it be great to have some sort of insight tool that can shed light on the real customer path – the behaviors\, attitudes\, delight and pain points that customers encounter on the way to your product/category/experience? Behold: The customer journey map. A simple process and framework that captures the full customer experience and can inspire a more nuanced marketing and product development path for your clients. \n  \nSPEAKER  \nAliza Pollack\, Qualitative Research Strategist @ Aliza Pollack Consulting \n \nWith 20 years of international insights work across a range of categories from auto to beauty\, luxury to spirits\, technology to health and wellness\, Aliza is a seasoned thinker who pushes to the why and the so what. \nShe thrives on digging into consumers’ attitude and behaviors and translating them into meaningful insights for brands. Her work has informed strategic marketing initiatives ranging from positioning to activation development to innovation. And\, has talked to people about their most internal\, intimate issues (illness\, finance) to their most external\, superficial (cosmetics\, cars). Recent work has involved creating patient journeys for a new to market pharma brand\, working with UX designers to build a better car buying experience\, and helping a wireless provider understand how to better serve their small business market. \nEVENT PARTNER \n \nVENUE PARTNER \n \n*By purchasing a ticket to this event you give the AMA SF and QRCA permission to share your contact information with event partners.”
URL:https://www.amasf.org/event/customer-journey-mapping-the-swiss-army-knife-of-insight-tools-hosted-by-the-ama-sf-qrca/
LOCATION:360 Labs\, 274 Brannan St\, 5th Floor\, San Francisco\, CA\, 94107\, United States
CATEGORIES:AMA SF Events
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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20190910T180000
DTEND;TZID=America/Los_Angeles:20190910T210000
DTSTAMP:20260515T032633
CREATED:20190805T183111Z
LAST-MODIFIED:20190911T000135Z
UID:10000787-1568138400-1568149200@www.amasf.org
SUMMARY:California's New Privacy Regulations: What Marketers Need to Know Now
DESCRIPTION:Is your organization ready for CCPA? The California Consumer Privacy Act (CCPA) becomes law on January 1\, 2020. Since California represents over 12% of the US population and is one of the world’s largest economies\, everyone needs to pay attention. \nOur expert panel will help you: \n\nSee the big picture.\nFigure out whether your business or clients are impacted.\nGet insights into how to help your business or clients comply.\nUnderstand how executives\, IT and sales/marketing can work together.\n\nAlthough it sounds like a nuisance\, and it can be a challenge\, CCPA can be a boon for organizations that do it right – particularly in this time of consumer mistrust. \nPlease join the AMA SF to get the insights you need to apply these critical regulations to your or your clients’ business. \nPANEL \nRaj Raghavan. CEO @ Credio \n \nRaj Raghavan is the CEO of Credio\, Inc.  Credio\, Inc. is focused on privacy with an emphasis on data protection.  Credio\, Inc. is proud to champion women in privacy movement. \nRaj has spent the last 20 years helping large corporations protect their digital assets while enabling business transformation.  Raj believes in a balance of cybersecurity and privacy with business impact to ensure the investments are made in the relevant initiatives. \nRaj has also worked on social projects in Asia and Africa on micropayments funded by The Gates foundation. \nCarrie Rasmussen. Chief Information Officer (CIO) @ Save Mart Companies  \n \nCarrie is a technology leader experienced in technology innovation. She is responsible for helping to define The Save Mart Companies’ long term strategic direction ensuring that the IT organization is aligned and executing to achieve the company’s business goals. She is the companies ‘go to’ leader to create highly motivated teams that can respond to fast pace changing demands. 20 years of progressive executive leadership experienced in back office\, supply chain\, marketing and retail technology. \nTom Myers. Data Compliance Director @ FocusVision \n \nDuring Tom’s 18+ year tenure with FocusVision he has been actively involved in helping market researchers through the increasingly complicated world of privacy related rules\, guidelines and laws.  In 2007\, when research respondent privacy became the hot topic for market researchers\, Tom understood that tackling this subject head-on was the only way to avoid confusion\, misinterpretation and\, ultimately\, research paralysis. When GDPR became law\, Tom took on the director of compliance role to focus on privacy law and is once again encouraging clients to engage in “the privacy conversation”. Given that most new laws are intentionally ambiguous\, and CCPA is no exception\, clarity is the key factor to taking correct and appropriate action. \nTravis Killion. Director of Digital Product Management @ Albertsons Companies \n \nTravis Killion is an executive who has been working with Internet technologies for over 20 years. The majority of the first decade was in software development and the second decade in product management. Regardless of the focus\, Travis has always kept the customer at the center of the thought process in order to connect technology and business to create great customer experiences and business outcomes. The business domains have spanned from Realtor.com and creating the first online MLS aggregated search\, SmartZip.com for using data to help provide insight into real-estate purchases\, oDesk.com (now upwork.com) for helping form the online consulting platform\, and at Albertsons building a word class loyalty platform where digital technologies meet brick and mortar stores. In every case\, data has been the foundation to build upon. \nLisa Hawke. VP Security & Compliance @ Everlaw \n \nLisa Hawke is the VP Security and Compliance at Everlaw\, a legal technology company based in Oakland\, CA with operations in North America\, Europe and Australia. At Everlaw\, Lisa is responsible for the company’s security\, privacy and compliance program development and implementation. She created and scaled the program as the company grew from 25 to over 160 people\, and achieved SOC 2 Type 2 certification in Security\, Privacy\, Confidentiality and Availability as well as FedRAMP In Process. She is admitted to the bar in New York and Massachusetts and a Board Member and Vice-Chair of Women in Security and Privacy (www.wisporg.com). Follow her on Twitter @ldhawke. \n  \nEVENT SPONSORS \n \nThe only insights software technology company that can bring you close enough to your customers to have full understanding of how they think\, feel and act.  \n  \n \nAt L&E we make connections to create conversations that help our clients make better decisions\, so allowing us to give back to our communities and grow our connections. Since 1984\, L&E has successfully recruited consumers\, healthcare professionals\, and business professionals – for virtually every type of market research project. We believe great conversations are facilitated by a combination of human talent and technology. Discover our top-notch facilities in Austin\, Charlotte\, Cincinnati\, Columbus\, Denver\, Kansas City\, Minneapolis\, Raleigh\, San Francisco – East Bay Area\, St. Louis and Tampa. \n  \nVENUE SPONSOR
URL:https://www.amasf.org/event/californias-new-privacy-regulations-what-marketers-need-to-know-now/
LOCATION:General Assembly San Francisco\, 225 Bush Street\, San Francisco\, CA\, 94104\, United States
CATEGORIES:AMA SF Events
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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20190828T180000
DTEND;TZID=America/Los_Angeles:20190828T210000
DTSTAMP:20260515T032633
CREATED:20190804T113211Z
LAST-MODIFIED:20191003T141315Z
UID:10000786-1567015200-1567026000@www.amasf.org
SUMMARY:Understanding Your Customer – How Innovation is Changing the Research and Insights Landscape
DESCRIPTION:The market research industry is evolving.  Here’s your chance to learn what’s new\, unique and innovative in the world of qualitative and quantitative market research. You’ll hear from some of the Bay Area’s leading market researchers on what their companies are doing right now to gain a better understanding of how their customers and prospects think and what motivates them to buy. \nAs marketers we’re always looking for the next new technology that will give us insights into customer truths. We can no longer rely solely on simple surveys or focus groups to give us the answers to win new customers. You’ll also find out how new cutting-edge technology can uncover what your competition is up to. That alone is worth the price of admission! \nPANEL \nModerator:\nJamin Brazil\, CEO and Cofounder of HubUx \n \nJamin Brazil is a seasoned chief executive with a background in leading high growth organizations from inception to exit. Over the last 20 years\, he has developed a deep knowledge of market research which gives him a unique view when assessing which tools and techniques are trending. 

As the previous CEO of FocusVision\, he was the first to bring to market a combination of qualitative and quantitative technologies that are used by 75% of the Fortune 100 and over 3\,000 companies globally. Prior to FocusVision\, he pioneered online surveys\, conducting one of the first ones in 1996 and founded a top survey platform\, Decipher\, in 2000. \nToday\, Brazil is the co-founder and CEO of HubUx\, a modern project management platform for researchers\, and the host of the Happy Market Research podcast. \nPanelist:\nRogier Verhulst – Sr. Director\, Market Research – Global Marketing at LinkedIn \n \nRogier has 15 years of experience in data analysis and market research working for a variety of companies including WPP\, Microsoft and LinkedIn – managing teams and helping clients and product\, sales and marketing organizations make better informed decisions. A strong advocate of a data driven sales\, product and marketing approach and turning complex data into simple and compelling stories and tools. Interested in combining the best from big data and attitudinal research to help build better products. Extensive experience designing\, executing and managing market research and generating insights that answer “so whats”. \nPanelist:\nTed Pulsifer – CRO Market Cube \n \nTed Pulsifer has over twenty years of executive and sales leadership experience. After launching his business development career at GE and AOL\, Ted harnessed his technology and service-centric background to embark on a journey into marketing research and data collection that began with Peanut Labs/Dynata before serving as Regional Vice President for Lucid. Today\, Ted is Partner and CRO for Market Cube\, which empowers faster and more creative data collection globally with best-in-class expertise\, technology and services. When not working\, Ted can be found hunting for unusual and amazing wines\, or on the water with his family in Charleston\, SC. \nPanelist:\nJanet Standen – Co-Founder\, Scoot Insights\n \n \nJanet co-founded Scoot Insights with Katrina Noelle in 2015\, to bring actionable qualitative insights to businesses\, with an accelerated process that does not compromise depth of learning. Leveraging over 25 years of business and marketing experience to help management teams choose better directions. Janet has a breadth of expertise in User\, Consumer\, Customer and Employee research gained from the US and the UK/Europe\, and has worked in many categories including food & beverages\, education\, electronics\, energy\, pet care\, retail\, social media\, tech\, beauty\, financial services\, toys\, health care\, automotive\, etc. \nJanet currently serves on the board of the Qualitative Research Consultants Association and as Board Chair for Matter of Trust. She is also an active member of AMA\, WIRe\, EPIC\, BayCHI\, Insights Association\, and UXPA. \nPanelist:\nDom Ricchetti – Insights Architect\, ServiceNow \n \nAs the lead Insights Architect at ServiceNow\, Dom Ricchetti designs research methods and frameworks\, including for personas\, Jobs-to-be-Done\, and Business Process Modeling. As a former Senior Vice President at Radius Global Market Research\, Dom led a wide range of studies across industries. He ran many unique\, complex and advanced analytics studies. Over his career\, he also worked on Agile\, TQM\, Six Sigma\, and Baldrige Excellence projects. He has an engineering and computer science degree\, with graduate studies in operations research\, marketing strategy\, and business planning. \nServiceNow is a leader in enterprise cloud and workflow solutions with 36% YoY growth and over 8\,000 employees\, #3 on Forbes Future 50 List\, a LinkedIn Top Company\, and rated by Gartner as a technology industry leader. \n  \nEVENT SPONSORS \n \nThe only insights software technology company that can bring you close enough to your customers to have full understanding of how they think\, feel and act.  \n  \n \nHatchTank is the next-generation platform! We have taken the best qualitative and quantitative research options and packaged them into a flexible\, dynamic\, results-oriented platform that works across multiple devices and operating systems. For participants\, it’s like a social networking site; it allows familiarity and provides a comfortable space to share their thoughts and opinions. For researchers and administrators\, it boasts a powerful\, intuitive back end that makes getting and organizing the data necessary an easy task. Visit with us at the HatchTank booth to learn more. \n  \n \n\nHarmon Research Group LLC is a boutique data collection specialist\, a “high value” alternative to the larger firms. We provide research services for MR consultancies around the world\, across a broad range of industries. Our services include web survey programming and hosting\, as well as CATI/ multimode\, and various qualitative services. \n  \n \nAt L&E we make connections to create conversations that help our clients make better decisions\, so allowing us to give back to our communities and grow our connections. Since 1984\, L&E has successfully recruited consumers\, healthcare professionals\, and business professionals – for virtually every type of market research project. We believe great conversations are facilitated by a combination of human talent and technology. Discover our top-notch facilities in Austin\, Charlotte\, Cincinnati\, Columbus\, Denver\, Kansas City\, Minneapolis\, Raleigh\, San Francisco – East Bay Area\, St. Louis and Tampa. \n  \n \nVeridata Insights is your one-stop shop for online data collection.  Built upon the latest technology and the best customer service team around\, we provide unparalleled reach among consumers\, business professionals and specialized\, target audiences.  Our employees have the necessary experience\, passion and creativity to deliver the ultimate customer experience.   In an industry that is continually being dominated by larger and ever faceless companies\, we are the partner who understands you.  Our customers come to us for piece-of-mind\, knowing that with Veridata Insights as their partner\, their projects will be executed on time\, on budget and stress free. \n  \n\n \nSampleChain’s goal is to help the Market Research industry create a clean\, healthy and efficient ecosystem. SampleChain works with partners to help them increase their earnings per click and reduce clicks per complete\, improve quality\, increase conversion\, and create a better understanding of longitudinal behaviors. \n  \n \nStitched Insights turns any customer text into AI Focus Groups that answer survey questions. \n  \n \nMadrone Studios is a full-service creative agency specializing in creating immersive experiences through the marriage of light\, visuals\, sound and cutting-edge technology. We use new media\, video production\, immersive projection and interactive technologies to create memorable experiences. \n  \n \nWhen you come to the studio for your headshot\, you receive an unparalleled client experience and our signature quality craftsmanship in the products you receive. So go ahead and treat yourself to your new favorite photo! \n  \nVENUE PARTNER
URL:https://www.amasf.org/event/understanding-your-customer-how-innovation-is-changing-the-research-and-insights-landscape/
LOCATION:Google Community Space\, 188 The Embarcadero\, Entrance is on the Bay Side of the Building\, San Francisco\, CA\, 94105\, United States
CATEGORIES:AMA SF Events
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DTSTART;TZID=America/Los_Angeles:20190731T180000
DTEND;TZID=America/Los_Angeles:20190731T210000
DTSTAMP:20260515T032633
CREATED:20190708T073037Z
LAST-MODIFIED:20190731T141831Z
UID:10000776-1564596000-1564606800@www.amasf.org
SUMMARY:AMA SF Summer Partay
DESCRIPTION:Whether you are looking to network for your next job or you simply want to learn more about what the American Marketing Association’s San Francisco (AMA SF) chapter has to offer\, we invite you to join the AMA SF for a kickoff party to celebrate the summer and meet our 2019-2020 Board of Directors! \nDuring the event you’ll be able to enjoy some tasty cocktails and delicious appetizers in a laid back environment while networking with other Bay Area marketers. \nTicket price includes: (1) drink + delicious French-Vietnamese inspired hors d’oeuvres from Le Colonial. \nThere will be a hosted bar for additional drinks for purchase. \nSponsors\n\nBank of England: Buying a Home? Or refinancing? Bank of England is your one stop national lender licensed in all 50 states – educating one customer at time! Reach out to Dan or Tiffany for your personalized home buying or refinance analysis.\nRaffle Drawing: TBD\n\nFocus Vision: The only insights software technology company that can bring you close enough to your customers to have a full understanding of how they think\, feel and act.\nRaffle Drawing for a 2009 V. Sattui Cabernet Sauvignon\n\nStitched Insights: Stitched Insights turns any customer text into AI Focus Groups that answer survey questions.
URL:https://www.amasf.org/event/ama-sf-summer-partay/
LOCATION:Le Colonial\, 20 Cosmo Place\, San Francisco\, CA\, 94109\, United States
CATEGORIES:AMA SF Events
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