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DTSTART;TZID=America/Los_Angeles:20210915T103000
DTEND;TZID=America/Los_Angeles:20210915T113000
DTSTAMP:20260425T144118
CREATED:20210831T131803Z
LAST-MODIFIED:20210831T131803Z
UID:10000996-1631701800-1631705400@www.amasf.org
SUMMARY:Event ROI – Tips for Sponsorship & Monetization
DESCRIPTION:
URL:https://www.amasf.org/event/event-roi-tips-for-sponsorship-monetization/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/08/Event-ROI.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210915
DTEND;VALUE=DATE:20210916
DTSTAMP:20260425T144118
CREATED:20210831T131502Z
LAST-MODIFIED:20220627T102625Z
UID:10000995-1631664000-1631750399@www.amasf.org
SUMMARY:Optimized Email Marketing: Secrets to Success
DESCRIPTION:Continually Improve Response and Revenue\nEmail is one of the most cost-effective\, best bang-for-your-buck marketing channels. It’s cheap\, effective\, controllable and highly testable. But beware! Without knowing how to optimize for engagement and response\, you run the risk of blasting your subscribers with campaigns that fail to engage\, bore them\, or worse yet – drive them off your list for good. \nIn this practical workshop\, we’ll take you through the essentials for optimizing email campaigns and continually improving response and revenue. You will learn top tips\, tactics and approaches for creating responsive and captivating messages\, provocative offers that connect\, and enticing journeys and message flows. You’ll gain a step-by-step process for easily creating and deploying a channel strategy and measuring results. \nIf your business relies on email to drive revenue and customer engagement or is e-commerce-centric\, optimized email marketing is a MUST for your organization\, and so is this event! \n\nWhat’s Included\n\n3 hours of live instruction\nInteractive Q&A and hands-on exercises\nResources\, tips and best practices\nOn-demand access for six months\n\n  \n\nKey Takeaways\n\nLearn a framework to devise an email channel strategy\, identify the specific campaign types that increase engagement and generate revenue\, and understand how to prioritize.\nUnderstand which attributes and tactics optimize email response the most\, and why.\nGain best practices for applying the science of testing to optimize response and learn rookie mistakes and pitfalls to avoid.
URL:https://www.amasf.org/event/optimized-email-marketing-secrets-to-success/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/08/Optimized-Email-Marketing.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210909T100000
DTEND;TZID=America/Los_Angeles:20210909T110000
DTSTAMP:20260425T144118
CREATED:20210831T131224Z
LAST-MODIFIED:20210831T131224Z
UID:10000994-1631181600-1631185200@www.amasf.org
SUMMARY:Always Moving Forward With Experimentation
DESCRIPTION:
URL:https://www.amasf.org/event/always-moving-forward-with-experimentation/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/08/Always-Moving-Forward-With-Experimentation.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210909
DTEND;VALUE=DATE:20210910
DTSTAMP:20260425T144118
CREATED:20210831T130916Z
LAST-MODIFIED:20210831T130916Z
UID:10000993-1631145600-1631231999@www.amasf.org
SUMMARY:How to Optimize Your Content
DESCRIPTION:
URL:https://www.amasf.org/event/how-to-optimize-your-content/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/08/How-to-Optimize-Your-Content.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210908T100000
DTEND;TZID=America/Los_Angeles:20210908T110000
DTSTAMP:20260425T144118
CREATED:20210831T130551Z
LAST-MODIFIED:20210831T130551Z
UID:10000992-1631095200-1631098800@www.amasf.org
SUMMARY:Email isn’t Dead: How to take advantage of iOS Updates and BIMI to make your email program more successful than ever
DESCRIPTION:
URL:https://www.amasf.org/event/email-isnt-dead-how-to-take-advantage-of-ios-updates-and-bimi-to-make-your-email-program-more-successful-than-ever/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/08/How-to-take-advantage-of-iOS.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210902T100000
DTEND;TZID=America/Los_Angeles:20210902T111500
DTSTAMP:20260425T144118
CREATED:20210831T130137Z
LAST-MODIFIED:20210831T130156Z
UID:10000991-1630576800-1630581300@www.amasf.org
SUMMARY:MARKETERS AND NATIONAL UNITY? *Special Webinar*
DESCRIPTION:
URL:https://www.amasf.org/event/marketers-and-national-unity-special-webinar/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/08/MARKETERS-AND-NATIONAL-UNITY.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210831T080000
DTEND;TZID=America/Los_Angeles:20210831T110000
DTSTAMP:20260425T144118
CREATED:20210831T125513Z
LAST-MODIFIED:20210831T125513Z
UID:10000989-1630396800-1630407600@www.amasf.org
SUMMARY:Agile Marketing
DESCRIPTION:
URL:https://www.amasf.org/event/agile-marketing-2/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/08/Agile-Marketing.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210831
DTEND;VALUE=DATE:20210901
DTSTAMP:20260425T144118
CREATED:20210831T125839Z
LAST-MODIFIED:20210831T125839Z
UID:10000990-1630368000-1630454399@www.amasf.org
SUMMARY:Killer Paid Search Tactics That Every Marketer Needs to Know
DESCRIPTION:
URL:https://www.amasf.org/event/killer-paid-search-tactics-that-every-marketer-needs-to-know/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/08/Killer-Paid-Search-Tactics.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210810
DTEND;VALUE=DATE:20210813
DTSTAMP:20260425T144118
CREATED:20210326T074800Z
LAST-MODIFIED:20210326T074800Z
UID:10000951-1628553600-1628812799@www.amasf.org
SUMMARY:2021 AMA Nonprofit Marketing Virtual Conference
DESCRIPTION:
URL:https://www.amasf.org/event/2021-ama-nonprofit-marketing-virtual-conference/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/03/2021-AMA-Nonprofit-Marketing-Virtual-Conference.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210805T090000
DTEND;TZID=America/Los_Angeles:20210805T120000
DTSTAMP:20260425T144118
CREATED:20210729T142319Z
LAST-MODIFIED:20210729T142319Z
UID:10000985-1628154000-1628164800@www.amasf.org
SUMMARY:How to Drive Student and Alumni Engagement with Hybrid Experiences
DESCRIPTION:
URL:https://www.amasf.org/event/how-to-drive-student-and-alumni-engagement-with-hybrid-experiences/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/07/How-to-Drive-Student-and-Alumni-Engagement.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210804T080000
DTEND;TZID=America/Los_Angeles:20210804T110000
DTSTAMP:20260425T144118
CREATED:20210729T141227Z
LAST-MODIFIED:20210729T141227Z
UID:10000983-1628064000-1628074800@www.amasf.org
SUMMARY:Core Components of Branding
DESCRIPTION:
URL:https://www.amasf.org/event/core-components-of-branding/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/07/Core-Components-of-Branding.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210804
DTEND;VALUE=DATE:20210807
DTSTAMP:20260425T144118
CREATED:20210426T160545Z
LAST-MODIFIED:20210426T160545Z
UID:10000957-1628035200-1628294399@www.amasf.org
SUMMARY:2021 AMA Summer Academic Conference
DESCRIPTION:
URL:https://www.amasf.org/event/2021-ama-summer-academic-conference/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/04/2021-AMA-Summer-Academic-Conference.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210804
DTEND;VALUE=DATE:20210805
DTSTAMP:20260425T144118
CREATED:20210729T142010Z
LAST-MODIFIED:20210729T142010Z
UID:10000984-1628035200-1628121599@www.amasf.org
SUMMARY:10 Ways to Reduce Subscriber Fatigue during the 2021 Peak Sale Season
DESCRIPTION:
URL:https://www.amasf.org/event/10-ways-to-reduce-subscriber-fatigue-during-the-2021-peak-sale-season/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/07/10-Ways-to-Reduce-Subscriber-Fatigue.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210803
DTEND;VALUE=DATE:20210806
DTSTAMP:20260425T144118
CREATED:20210729T140711Z
LAST-MODIFIED:20210729T140711Z
UID:10000982-1627948800-1628207999@www.amasf.org
SUMMARY:Optimizing Campaign Performance
DESCRIPTION:
URL:https://www.amasf.org/event/optimizing-campaign-performance/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/07/Optimizing-Campaign-Performance.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210729T080000
DTEND;TZID=America/Los_Angeles:20210730T100000
DTSTAMP:20260425T144118
CREATED:20210630T071422Z
LAST-MODIFIED:20210630T071422Z
UID:10000978-1627545600-1627639200@www.amasf.org
SUMMARY:B2B Marketing Strategy
DESCRIPTION:
URL:https://www.amasf.org/event/b2b-marketing-strategy/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/06/B2B-Marketing-Strategy.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210729
DTEND;VALUE=DATE:20210730
DTSTAMP:20260425T144118
CREATED:20210630T071855Z
LAST-MODIFIED:20210630T071855Z
UID:10000979-1627516800-1627603199@www.amasf.org
SUMMARY:5 B2B Marketing Strategies For The Win
DESCRIPTION:
URL:https://www.amasf.org/event/5-b2b-marketing-strategies-for-the-win/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/06/5-B2B-Marketing-Strategies-For-The-Win.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210722T120000
DTEND;TZID=America/Los_Angeles:20210722T130000
DTSTAMP:20260425T144118
CREATED:20210706T134328Z
LAST-MODIFIED:20210722T195100Z
UID:10000980-1626955200-1626958800@www.amasf.org
SUMMARY:Digital Disruption Part 1: Crafting An Agile Content System
DESCRIPTION:The first installment of our new 3-part event series entitled “Digital Disruption” tackles the fast-paced nature of Content Marketing.\n\n\nDIGITAL DISRUPTION SERIES  \nPart 1: Crafting An Agile Content System \nMark your calendars & register for this kickoff on July 22nd at 12pm PT. \nAs a global leader in technology\, innovation and software\, the Bay Area sparks new realms within the digital space each and every day. With this rapid development\, many obstacles can arise without nimble systems in place. \nOur upcoming 3 part programming series called “Digital Disruption” delves into ways for the greater community to learn about what is at the forefront of this intersection and how to embrace demands and new ideas in a strategic manner. \nOur goal is to keep you thinking and thriving in this complex space. \nJoin us for our first installment of this series as we explore key trends and new strategies to tackle the fast-paced and demanding nature of content marketing. \nOmar Akhtar\, Research Director at Altimeter\, and David Novak\, Senior Partner at Prophet\, will share findings from their annual State of Digital Content study\, a global benchmark survey that records the latest trends\, shifts\, practices\, and challenges in delivering content to meet the needs of more personalized interactions. \nCHALLENGES | Common challenges that businesses face today include: \n\nConsistently producing personalized content at a large scale\nDelivering it at breakneck speed\nHaving an impact on revenue\n\nKEY TAKEAWAYS | You will learn: \n\nKey Trends in fresh content\nNew Strategies to create attention-grabbing content\nHow to strategically manage content throughout an organization\nThe importance of an Agile Content System\n\nWHO WILL BENEFIT | We will provide insights for agencies\, brands\, media sellers\, independent consultants\, and organizational experts. \nBONUS | **Those who stay until the end of the presentation will receive a full report that will help you assess your current strategies\, inspire new ideas and accelerate change. \nSPEAKERS \nOmar Akhtar\, Research Director\, Altimeter | LinkedIn \nOmar Akhtar is a Research Director at Altimeter\, a Prophet Company where he publishes research and advises companies on digital marketing innovation. His recent areas of focus include content strategy\, data-driven personalization\, customer experience technology and multi-channel marketing. He is also researching the new field of augmented and virtual reality. \nHis research reports include industry benchmarks\, maturity models\, and guides for content strategy\, marketing technology and data-driven personalization. \nOmar has frequently served as a moderator and speaker in conferences and panel discussions on the above topics\, and has been quoted as a technology expert in leading publications\, including National Public Radio\, CNET\, Forbes\, Digiday\, TechCrunch\, and the San Francisco Chronicle. \nOmar holds a masters degree in journalism from Columbia University and was formerly the editor-in-chief of the digital marketing blog The Hub Comms. He was also a writer for Direct Marketing News\, PRWeek\, Fortune Magazine and The Brooklyn Ink. \nDavid Novak\, Senior Partner\, Prophet | LinkedIn \nDavid\, a senior partner in Prophet’s New York office\, is an expert in digital transformation strategy\, with extensive experience in customer experience innovation\, marketing/advertising technology rationalization\, and performance marketing consulting. \nHe understands that the best business growth models rely on defining a clear vision. Without it\, companies remain stuck in what they already know and limit their path towards growth. But he’s also intensely practical\, working quickly to deliver best-in-class data-centered capabilities that are innovative and cost-effective. \nDavid\, who joined Prophet after 10 years at IBM iX\, appreciates how challenging it is for large brands to master innovative solution selling and go-to-market strategies. He’s guided Fortune 250 clients in finding powerful marketing technologies\, including mobile\, social\, machine learning\, artificial intelligence and augmented reality. He has worked with leading brands such as Apple\, PepsiCo\, Sephora\, Kraft\, Kohl’s\, United Airlines and more. \nHe studied marketing at the University of Maryland. He has received multiple marketing awards for highly successful campaigns. His passions include travel\, film and a good bottle of scotch.
URL:https://www.amasf.org/event/digital-disruption-part-1-crafting-an-agile-content-system/
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/07/DIGITAL_DISRUPTION_PT1_EVENT_Event_Page_1200x628.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210721T090000
DTEND;TZID=America/Los_Angeles:20210721T120000
DTSTAMP:20260425T144118
CREATED:20210630T062910Z
LAST-MODIFIED:20210630T062910Z
UID:10000977-1626858000-1626868800@www.amasf.org
SUMMARY:Digital Marketing Copywriting
DESCRIPTION:
URL:https://www.amasf.org/event/digital-marketing-copywriting/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/06/Digital-Marketing-Copywriting.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210709
DTEND;VALUE=DATE:20210710
DTSTAMP:20260425T144118
CREATED:20210630T062601Z
LAST-MODIFIED:20210630T062601Z
UID:10000976-1625788800-1625875199@www.amasf.org
SUMMARY:Improve Your Email Engagement with a Conversational Email Strategy
DESCRIPTION:
URL:https://www.amasf.org/event/improve-your-email-engagement-with-a-conversational-email-strategy/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/06/Improve-Your-Email-Engagement-with-a-Conversational-Email-Strategy.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210707T110000
DTEND;TZID=America/Los_Angeles:20210707T120000
DTSTAMP:20260425T144118
CREATED:20210630T062235Z
LAST-MODIFIED:20210630T062235Z
UID:10000975-1625655600-1625659200@www.amasf.org
SUMMARY:JM Webinar for Marketing Professionals
DESCRIPTION:
URL:https://www.amasf.org/event/jm-webinar-for-marketing-professionals-8/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/06/JM-Webinar-for-Marketing-Professionals.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210630
DTEND;VALUE=DATE:20210701
DTSTAMP:20260425T144118
CREATED:20210630T061812Z
LAST-MODIFIED:20210630T061812Z
UID:10000974-1625011200-1625097599@www.amasf.org
SUMMARY:How to Use Tiktok\, Instagram and Facebook Insights: Propel Your Content Strategy
DESCRIPTION:
URL:https://www.amasf.org/event/how-to-use-tiktok-instagram-and-facebook-insights-propel-your-content-strategy/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/06/How-to-Use-Tiktok.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210624
DTEND;VALUE=DATE:20210626
DTSTAMP:20260425T144118
CREATED:20210326T074223Z
LAST-MODIFIED:20210326T074223Z
UID:10000950-1624492800-1624665599@www.amasf.org
SUMMARY:2021 AMA Marketing and Public Policy Conference
DESCRIPTION:
URL:https://www.amasf.org/event/2021-ama-marketing-and-public-policy-conference/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/03/2021-AMA-Marketing-and-Public-Policy-Conference.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210622
DTEND;VALUE=DATE:20210625
DTSTAMP:20260425T144118
CREATED:20210326T073550Z
LAST-MODIFIED:20210326T073550Z
UID:10000949-1624320000-1624579199@www.amasf.org
SUMMARY:2021 AMA Higher Ed Virtual Conference
DESCRIPTION:
URL:https://www.amasf.org/event/2021-ama-higher-ed-virtual-conference/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/03/2021-AMA-Higher-Ed-Virtual-Conference.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210618
DTEND;VALUE=DATE:20210619
DTSTAMP:20260425T144118
CREATED:20210601T141641Z
LAST-MODIFIED:20210601T141641Z
UID:10000973-1623974400-1624060799@www.amasf.org
SUMMARY:How to Use DIY Market Research to get Insights and Better Business Results
DESCRIPTION:
URL:https://www.amasf.org/event/how-to-use-diy-market-research-to-get-insights-and-better-business-results/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/06/How-to-Use-DIY-Market-Research-to-get-Insights-and-Better-Business-Results.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210617T120000
DTEND;TZID=America/Los_Angeles:20210617T130000
DTSTAMP:20260425T144118
CREATED:20210524T114524Z
LAST-MODIFIED:20210617T193718Z
UID:10000963-1623931200-1623934800@www.amasf.org
SUMMARY:All Eyes on Gen Z: Current Trends and Actionable Insights
DESCRIPTION:A closer look at where Gen Z is spending their time\, what their passions are\, and how to engage with them authentically.\n\n\nThere is no doubt that we’re watching a new generation come of age. Amidst the looming pandemic\, these digital natives (generally born between 1997 and 2012) are more diverse\, more socially conscious\, and perhaps more empowered than generations before. Join the AMA SF as we delve into the latest insights and trends surrounding this group of captivating young consumers. \nRegister today for our next virtual event on June 17th where our expert panelists will help shed light on where Gen Z is spending their time\, what their passions are\, and what we need to know today in order to engage with them authentically. \nSee you there! \nSPEAKERS \nMaryLeigh Bliss\, VP of Content\, YPulse | LinkedIn \nAs of VP of Content\, MaryLeigh oversees YPulse’s syndicated products\, including newsletters\, insight articles\, over 60 reports annually\, and ongoing surveys that help brands to reach young consumers in the U.S. Her role also involves acting as a culture and youth insights expert\, consulting with brands to identify actionable insights\, align young consumer strategy\, and layer generational and youth knowledge over data findings. \nMaryLeigh has worked with a range of brands\, including Facebook\, Hampton\, Bravo\, HBO\, Target\, Best Buy\, and Gap\, and has been quoted as a youth insights authority by publications including The New York Times\, Digiday\, Business Insider\, and Adweek. She has appeared as a Gen Z and Millennial expert on Bloomberg News\, Fortune\, and NPR Marketplace\, and been a speaker at many off-sites and conferences\, including CMJ\, ProMaxBDA\, and the World Retail Congress. MaryLeigh’s interest in youth culture originated from her love of YA literature and pop culture anthropology\, and she is continuing her passion for decoding and demystifying the next generations of consumers at YPulse. \nJonathan Margolis\, VP\, Head of Brand Partnerships\, Brat TV | LinkedIn \nJon Margolis is the Head of Brand Partnerships at Brat TV\, the popular Gen Z studio whose slate of hit original series reach tens of millions of viewers on Youtube\, Snapchat Discover\, Samsung\, Roku and Amazon Prime Video. As the Head of Brand Partnerships\, Margolis helps top brands such as Nike\, Disney\, Mars\, General Mills\, Paramount\, NBC Universal and Amazon organically integrate into Brat TV shows through custom integrations\, original commercials\, music videos as well as through talents’ social media feeds in a positive\, brand safe\, diverse and aspirational setting. Prior to Brat TV\, Margolis spent over 17 years working with fortune 500 national brands and led strategic partnership efforts at Imgur\, Under Armour\, StubHub and Experian. \nIrina Weisfeiler\, Product Marketing Manager\, TikTok | LinkedIn \nIrina Weisfeiler is a Product Marketing Manager at TikTok where she is responsible for the product marketing and go-to-market strategy for TikTok’s Auction Ad Products. Previously\, Irina was a business marketer at tech companies and a digital marketer at global marketing agencies where she developed social media strategies for international CPG brands like P&G and McDonald’s. Irina graduated from California State University with a degree in Business Administration. Irina brings her experience in digital marketing to advertising product development and helps build solutions that help advertisers achieve their business results. Irina’s professional interests are in advertising technology and she is passionate about supporting businesses to be more effective with their marketing. Outside of work\, Irina is exploring national parks and new travel destinations with her husband and their 8-year-old son. \nAnnie Por\, VP\, Brand Partnerships – West\, Imgur (moderator) | LinkedIn \nAnnie has been fully immersed in the digital advertising space helping brands reach Millennial and Gen Z audiences for over a decade. Her passion and specialty lie within the video games vertical\, having worked at various gaming publishers including UGO / IUP\, IGN / CBS Interactive\, and GameSpot. For the last 4 years\, she has brought her extensive network to Imgur\, bringing the biggest players in the video game space to the platform. As the Regional Vice President on the West Coast\, she’s taking her expertise beyond gaming and is committed to helping brands not only reach the elusive millennial and Gen Z Audiences\, but also help them win the hearts and minds of these users\, at scale. \nEVENT SPONSOR \nImgur | Website \nImgur is the easiest way to discover and enjoy the magic of the Internet. It’s where you’ll find the funniest\, most informative and inspiring images\, memes\, GIFs\, and visual stories served up in an endless stream of bite-sized fun. Powered by a passionate community of people from all around the world\, anyone can join to share cool stuff and vote the best to the top. Tap into the magic of the internet and reach millions of Culture Creators as they create and discover the most captivating visual stories.
URL:https://www.amasf.org/event/all-eyes-on-gen-z-current-trends-and-actionable-insights/
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210616T080000
DTEND;TZID=America/Los_Angeles:20210616T110000
DTSTAMP:20260425T144118
CREATED:20210601T135424Z
LAST-MODIFIED:20210601T135424Z
UID:10000971-1623830400-1623841200@www.amasf.org
SUMMARY:Social Media Strategy Mapping
DESCRIPTION:
URL:https://www.amasf.org/event/social-media-strategy-mapping/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/06/Social-Media-Strategy-Mapping.png
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BEGIN:VEVENT
DTSTART;VALUE=DATE:20210616
DTEND;VALUE=DATE:20210617
DTSTAMP:20260425T144118
CREATED:20210601T141328Z
LAST-MODIFIED:20210601T141328Z
UID:10000972-1623801600-1623887999@www.amasf.org
SUMMARY:Digital Transformation for a Cookieless Future: 1st-Party Data Strategies of leading brands
DESCRIPTION:
URL:https://www.amasf.org/event/digital-transformation-for-a-cookieless-future-1st-party-data-strategies-of-leading-brands/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/06/Digital-Transformation-for-a-Cookieless-Future.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210615T110000
DTEND;TZID=America/Los_Angeles:20210615T120000
DTSTAMP:20260425T144118
CREATED:20210601T134901Z
LAST-MODIFIED:20210601T134901Z
UID:10000969-1623754800-1623758400@www.amasf.org
SUMMARY:The Organic Growth Playbook: Q&A With Authors Bernie Jaworski and Bob Lurie
DESCRIPTION:
URL:https://www.amasf.org/event/the-organic-growth-playbook-qa-with-authors-bernie-jaworski-and-bob-lurie/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/06/QA-With-Authors-Bernie-Jaworski-and-Bob-Lurie.png
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20210615
DTEND;VALUE=DATE:20210616
DTSTAMP:20260425T144118
CREATED:20210601T135139Z
LAST-MODIFIED:20210601T135139Z
UID:10000970-1623715200-1623801599@www.amasf.org
SUMMARY:Unveiling the 2021 Webinar Benchmarks Report
DESCRIPTION:
URL:https://www.amasf.org/event/unveiling-the-2021-webinar-benchmarks-report/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/06/Unveiling-the-2021-Webinar-Benchmarks-Report.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20210608T110000
DTEND;TZID=America/Los_Angeles:20210608T120000
DTSTAMP:20260425T144118
CREATED:20210601T134315Z
LAST-MODIFIED:20210601T134444Z
UID:10000968-1623150000-1623153600@www.amasf.org
SUMMARY:The Insight Discipline: Q&A With Author Liam Fahey
DESCRIPTION:
URL:https://www.amasf.org/event/the-insight-discipline-qa-with-author-liam-fahey/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2021/06/The-Insight-Discipline.png
END:VEVENT
END:VCALENDAR