BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//AMASF - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://www.amasf.org
X-WR-CALDESC:Events for AMASF
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20250309T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20251102T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20260308T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20261101T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20270314T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20271107T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260625T160000
DTEND;TZID=America/Los_Angeles:20260625T210000
DTSTAMP:20260702T203403
CREATED:20260513T022334Z
LAST-MODIFIED:20260619T162317Z
UID:10001407-1782403200-1782421200@www.amasf.org
SUMMARY:AMA SF & sfBIG Summer Social: World Cup Watch Party
DESCRIPTION:We’re taking a tour of the Bay Area this summer with AMA SF’s Summer Socials – casual evenings for the marketing community to reconnect in a city near you. San Francisco is up next! \nLocation TBA \nAll are welcome! Bring your friends and family and enjoy a fun evening!
URL:https://www.amasf.org/event/ama-sf-summer-social-san-francisco-location-tba/
LOCATION:San Francisco
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2026/05/AMA-SF_Oakland-Roots-vs.-Colorado-Springs-Switchbacks-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260629T120000
DTEND;TZID=America/Los_Angeles:20260629T130000
DTSTAMP:20260702T203403
CREATED:20260629T160534Z
LAST-MODIFIED:20260629T160534Z
UID:10001439-1782734400-1782738000@www.amasf.org
SUMMARY:AI Adoption: From Experimentation to Operationalization (Member-Only Training)
DESCRIPTION:
URL:https://www.amasf.org/event/ai-adoption-from-experimentation-to-operationalization-member-only-training/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-15.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260630T100000
DTEND;TZID=America/Los_Angeles:20260630T110000
DTSTAMP:20260702T203403
CREATED:20260529T163447Z
LAST-MODIFIED:20260529T170037Z
UID:10001424-1782813600-1782817200@www.amasf.org
SUMMARY:How to Drive AI Visibility with Press Releases and Earned Media
DESCRIPTION:
URL:https://www.amasf.org/event/how-to-drive-ai-visibility-with-press-releases-and-earned-media/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/05/event-how-to-drive-ai-visibility.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260715T080000
DTEND;TZID=America/Los_Angeles:20260715T100000
DTSTAMP:20260702T203403
CREATED:20260629T150950Z
LAST-MODIFIED:20260629T150950Z
UID:10001425-1784102400-1784109600@www.amasf.org
SUMMARY:The Future of SEO\, AI and Lead Generation
DESCRIPTION:
URL:https://www.amasf.org/event/the-future-of-seo-ai-and-lead-generation/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-1.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260715T100000
DTEND;TZID=America/Los_Angeles:20260715T110000
DTSTAMP:20260702T203403
CREATED:20260629T151536Z
LAST-MODIFIED:20260629T151537Z
UID:10001426-1784109600-1784113200@www.amasf.org
SUMMARY:Focus or Fail: Fixing the Priority Problem
DESCRIPTION:
URL:https://www.amasf.org/event/focus-or-fail-fixing-the-priority-problem/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-2.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260716T100000
DTEND;TZID=America/Los_Angeles:20260716T110000
DTSTAMP:20260702T203403
CREATED:20260629T151818Z
LAST-MODIFIED:20260629T151818Z
UID:10001427-1784196000-1784199600@www.amasf.org
SUMMARY:ABM Plays Matched to What Your Buyers Are Doing Right Now
DESCRIPTION:
URL:https://www.amasf.org/event/abm-plays-matched-to-what-your-buyers-are-doing-right-now/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-3.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260721T080000
DTEND;TZID=America/Los_Angeles:20260721T100000
DTSTAMP:20260702T203403
CREATED:20260629T152127Z
LAST-MODIFIED:20260629T152348Z
UID:10001428-1784620800-1784628000@www.amasf.org
SUMMARY:Marketing Across Generations: Connecting with Gen X & Baby Boomers
DESCRIPTION:
URL:https://www.amasf.org/event/marketing-across-generations-connecting-with-gen-x-baby-boomers/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-4.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260722
DTEND;VALUE=DATE:20260903
DTSTAMP:20260702T203403
CREATED:20260629T152650Z
LAST-MODIFIED:20260629T152650Z
UID:10001429-1784678400-1788393599@www.amasf.org
SUMMARY:Digital Marketing Copywriting – July 2026
DESCRIPTION:
URL:https://www.amasf.org/event/digital-marketing-copywriting-july-2026/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-5.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260723
DTEND;VALUE=DATE:20260731
DTSTAMP:20260702T203403
CREATED:20260629T153417Z
LAST-MODIFIED:20260629T153417Z
UID:10001431-1784764800-1785455999@www.amasf.org
SUMMARY:Building a Scalable Content Strategy
DESCRIPTION:
URL:https://www.amasf.org/event/building-a-scalable-content-strategy/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-7.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260723T060000
DTEND;TZID=America/Los_Angeles:20260723T154500
DTSTAMP:20260702T203403
CREATED:20260629T153123Z
LAST-MODIFIED:20260629T153123Z
UID:10001430-1784786400-1784821500@www.amasf.org
SUMMARY:2026 AMA IJRM Special Issue Pre-Conference: The Transformative Role of Artificial Intelligence in Marketing Theory and Practice
DESCRIPTION:
URL:https://www.amasf.org/event/2026-ama-ijrm-special-issue-pre-conference-the-transformative-role-of-artificial-intelligence-in-marketing-theory-and-practice/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-6.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260723T110000
DTEND;TZID=America/Los_Angeles:20260723T150000
DTSTAMP:20260702T203403
CREATED:20260629T153543Z
LAST-MODIFIED:20260629T153543Z
UID:10001432-1784804400-1784818800@www.amasf.org
SUMMARY:2026 AMA Creating Meaningful Societal Impact: Transformative Consumer Research (TCR) Pre-Conference
DESCRIPTION:
URL:https://www.amasf.org/event/2026-ama-creating-meaningful-societal-impact-transformative-consumer-research-tcr-pre-conference/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-8.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260724
DTEND;VALUE=DATE:20260727
DTSTAMP:20260702T203403
CREATED:20260629T154429Z
LAST-MODIFIED:20260629T154429Z
UID:10001433-1784851200-1785110399@www.amasf.org
SUMMARY:2026 AMA Summer Academic Conference
DESCRIPTION:
URL:https://www.amasf.org/event/2026-ama-summer-academic-conference/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-9.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260724T053000
DTEND;TZID=America/Los_Angeles:20260724T103000
DTSTAMP:20260702T203403
CREATED:20260629T154644Z
LAST-MODIFIED:20260629T154644Z
UID:10001434-1784871000-1784889000@www.amasf.org
SUMMARY:DocSIG Pre-Conference at AMA Summer Academic Conference
DESCRIPTION:
URL:https://www.amasf.org/event/docsig-pre-conference-at-ama-summer-academic-conference-2/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-10.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260724T060000
DTEND;TZID=America/Los_Angeles:20260724T100000
DTSTAMP:20260702T203403
CREATED:20260629T155432Z
LAST-MODIFIED:20260629T155432Z
UID:10001435-1784872800-1784887200@www.amasf.org
SUMMARY:2026 AMA Bayesian Inference for Consumer Behavior Researchers Pre-Conference
DESCRIPTION:
URL:https://www.amasf.org/event/2026-ama-bayesian-inference-for-consumer-behavior-researchers-pre-conference/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-11.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260724T060000
DTEND;TZID=America/Los_Angeles:20260724T103000
DTSTAMP:20260702T203403
CREATED:20260629T155809Z
LAST-MODIFIED:20260629T155809Z
UID:10001436-1784872800-1784889000@www.amasf.org
SUMMARY:2026 AMA Marketing Educators Pre-Conference: Improving the Classroom Through Practiced Tradition and New Technology
DESCRIPTION:
URL:https://www.amasf.org/event/2026-ama-marketing-educators-pre-conference-improving-the-classroom-through-practiced-tradition-and-new-technology/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-12.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260728T100000
DTEND;TZID=America/Los_Angeles:20260728T110000
DTSTAMP:20260702T203403
CREATED:20260629T160144Z
LAST-MODIFIED:20260629T160144Z
UID:10001437-1785232800-1785236400@www.amasf.org
SUMMARY:Three Ways Institutions Are Blocking Their Own Pipeline
DESCRIPTION:
URL:https://www.amasf.org/event/three-ways-institutions-are-blocking-their-own-pipeline/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-13.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260729
DTEND;VALUE=DATE:20260801
DTSTAMP:20260702T203403
CREATED:20260629T160328Z
LAST-MODIFIED:20260629T160328Z
UID:10001438-1785283200-1785542399@www.amasf.org
SUMMARY:Global Research Conference on Marketing and Entrepreneurship
DESCRIPTION:
URL:https://www.amasf.org/event/global-research-conference-on-marketing-and-entrepreneurship/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-14.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260729T170000
DTEND;TZID=America/Los_Angeles:20260729T200000
DTSTAMP:20260702T203403
CREATED:20260513T022525Z
LAST-MODIFIED:20260703T012459Z
UID:10001408-1785344400-1785355200@www.amasf.org
SUMMARY:AMA SF Hackathon at Golden Gate University SF
DESCRIPTION:AMA SF is excited to announce our next Marketing Hackathon at Golden Gate University! On July 29th\, we’ll be bringing together GGU students\, AMA SF members\, and external professionals to real-world marketing challenges through collaboration\, creativity\, and strategy. We’ll be checking back in with more details\, but save the date for now!
URL:https://www.amasf.org/event/ama-sf-summer-social-south-bay-location-tba/
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2026/05/GGU-Hackathon.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260828T170000
DTEND;TZID=America/Los_Angeles:20260828T200000
DTSTAMP:20260702T203403
CREATED:20260513T023030Z
LAST-MODIFIED:20260703T012956Z
UID:10001409-1787936400-1787947200@www.amasf.org
SUMMARY:AMA SF Summer Social @East Bay - Location TBA
DESCRIPTION:We’re taking a tour of the Bay Area this summer with AMA SF’s Summer Socials – casual evenings for the marketing community to reconnect in a city near you. East Bay is up next! \nLocation TBA \nAll are welcome! Bring your friends and family and enjoy a fun evening!
URL:https://www.amasf.org/event/ama-sf-summer-social-san-francisco-location-tba-2/
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2026/05/AMA-SF_Oakland-Roots-vs.-Colorado-Springs-Switchbacks-5.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260924T180000
DTEND;TZID=America/Los_Angeles:20260924T210000
DTSTAMP:20260702T203403
CREATED:20260513T024020Z
LAST-MODIFIED:20260513T232604Z
UID:10001410-1790272800-1790283600@www.amasf.org
SUMMARY:AMA SF 2026 Excellence In Marketing Awards Party
DESCRIPTION:Join us for a night of fun celebrating the best and brightest of marketing in the Bay Area! \nNominations opening soon! \nSee 2025 winners: https://www.amasf.org/eima/
URL:https://www.amasf.org/event/ama-sf-2026-excellence-in-marketing-awards-party/
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2026/05/Oakland-Roots-summer-social-graphic.png
END:VEVENT
END:VCALENDAR