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DTSTART;TZID=America/Los_Angeles:20150922T180000
DTEND;TZID=America/Los_Angeles:20150922T200000
DTSTAMP:20260910T213325
CREATED:20170318T134434Z
LAST-MODIFIED:20181116T212501Z
UID:10000631-1442944800-1442952000@www.amasf.org
SUMMARY:A Marketing Wine Affair - September 22\, 2015
DESCRIPTION:Join the sfAMA and your fellow Bay Area marketers for an informal and relaxing evening of networking at Press Club—an authentic and sophisticated wine bar and lounge.\nTake advantage of their extensive wine and beer menu while you nosh on a selection of complimentary hors d’oeuvres. We promise you another great marketing event.\nDon’t forget to bring a friend and plenty of business cards!\nWhen: Tuesday\, September 22\, 2015\, 6:00 – 8:00 p.m.\nWhere: Press Club\, 20 Yerba Buena Lane\, San Francisco\, CA 94103\nCost: $10 Members; $15 Non-Members
URL:https://www.amasf.org/event/a-marketing-wine-affair-september-22-2015/
LOCATION:Press Club\, 20 Yerba Buena Ln. San Francisco\, CA 94103\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/9b7b1937c713eb216745af4b7de5eb6e.jpg
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BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150827T173000
DTEND;TZID=America/Los_Angeles:20150827T200000
DTSTAMP:20260910T213325
CREATED:20170318T134430Z
LAST-MODIFIED:20181116T212500Z
UID:10000630-1440696600-1440705600@www.amasf.org
SUMMARY:Speed Networking for Bay Area Marketers
DESCRIPTION:Are you tired of seeing the same people at networking events or not making new connections? Well so are we. That’s why we’re bringing together Bay Area marketers for a night of speed networking. This is the perfect opportunity for you to make new connections\, meet marketers with different focus areas\, and actually speak with everyone in the room.\nEvent Details:\n\nSpeed networking begins promptly at 6pm\nRegular networking begins at 7pm\nEnjoy complimentary hors d’oeuvres\n\nWHEN:   Thursday\, Aug 27\, 2015\, 5:30PM – 8:00PM\nWHERE:  Blanc et Rouge Wine Bar\, 2 Embarcadero Center\, San Francisco\, CA 94111\nCOST:     $10 Members; $15 Non-Members
URL:https://www.amasf.org/event/speed-networking-for-bay-area-marketers/
LOCATION:Blanc Et Rouge\, 2 Embarcadero Center\, San Francisco\, CA\, 94111\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/4dd740410bb40137845bbb08b111eb96.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150825T110000
DTEND;TZID=America/Los_Angeles:20150825T114500
DTSTAMP:20260910T213325
CREATED:20170616T222403Z
LAST-MODIFIED:20180213T111153Z
UID:10000665-1440500400-1440503100@www.amasf.org
SUMMARY:Future of local marketing: What advertisers will do next
DESCRIPTION:Free Webinar! The landscape of local SMB marketing is changing. $722 million dollars of San Francisco’s local ad-spend dollars are going to digital in 2015. This webinar\, led by industry research leaders Gordon Borrell and Corey Elliott of Borrell Associates\, discusses the changes to media spending specific to the local market that you need to know. Attendees will also get highly valuable information from Borrell’s recent survey of more than 7000 SMBs in order to better understand the local digital advertising marketplace.
URL:https://www.amasf.org/event/future-local-marketing-advertisers-will-next/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150730T173000
DTEND;TZID=America/Los_Angeles:20150730T203000
DTSTAMP:20260910T213325
CREATED:20170318T134516Z
LAST-MODIFIED:20181116T212503Z
UID:10000632-1438277400-1438288200@www.amasf.org
SUMMARY:Riding the Next Marketing Wave at The Tip
DESCRIPTION:Join the San Francisco American Marketing Association (sfAMA) as we kick-off the new board year 2015-2016 with new and familiar faces at one of our favorite places —The Tip at Duncan/Channon.\nWe will also say goodbye to a very special person that had a vision. He wanted to make the sfAMA one of the most prominent and respected chapters within the Association. And boy\, did he!\nWe invite you to join us in the celebration to thank our Past-President\, Gene Filipi\, who’s vision made the sfAMA win the coveted 2013-2014 Turn-It-Up Chapter of the Year. The Chapter also won two Special Merit Awards for Communications and Membership.\nDon’t miss this great event at The Tip\, a hip and cool venue in the heart of San Francisco’s Financial District.\n\nMeet the new sfAMA board \nLearn about volunteer opportunities with one of the AMA’s leading chapters\nNetwork with other like-minded marketing professionals \nEnjoy complimentary appetizers & drinks\n\n\n	\n\nWhen: Thursday\, July 30\, 2015\, 5:30 – 8:30 p.m.\nWhere: Duncan/Channon\, The Tip\, 114 Sansome Street\, San Francisco\, CA 94104\nCost: $15 Members ; $25 Non-Members\nPlease note: You must pre-register for this event. No payments are allowed at the door.
URL:https://www.amasf.org/event/riding-the-next-marketing-wave-at-the-tip/
LOCATION:The Tip\, Duncan/Channon\, 114 Sansome Street\, San Francisco\, CA\, 94109\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150624T170000
DTEND;TZID=America/Los_Angeles:20150624T200000
DTSTAMP:20260910T213325
CREATED:20170616T222253Z
LAST-MODIFIED:20180213T111221Z
UID:10000664-1435165200-1435176000@www.amasf.org
SUMMARY:Digital Marketing Attribution Seminar at Microsoft SF: The ROI We’ve Been Looking For.
DESCRIPTION:Attribution is perhaps the biggest buzz word right now in digital marketing. But with consumers touching more devices now than ever\, there are large gaps where we are not able to 100% accurately attribute how our advertising campaigns are impacting overall conversions.
URL:https://www.amasf.org/event/digital-marketing-attribution-seminar-microsoft-sf-roi-weve-looking/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150618T180000
DTEND;TZID=America/Los_Angeles:20150618T210000
DTSTAMP:20260910T213325
CREATED:20170318T134409Z
LAST-MODIFIED:20181116T212459Z
UID:10000629-1434650400-1434661200@www.amasf.org
SUMMARY:Impact of Culture on Marketing Effectiveness: sfAMA’s Second Annual Hispanic Marketing Event
DESCRIPTION:Join us for the second annual Hispanic Marketing Event with Twitter\, Kaiser Permanente\, Pandora\, USF\, and the Center for Multicultural Science. Network with your Bay Area marketing colleagues and learn the latest findings that lead to success in marketing to this expanding market segment.\nAgenda:\n6:00 to 7:00pm            Registration & Networking: hosted bar and great food\n7:00 to 8:30pm            Welcome to the sfAMA\, Marketing Panel\, Q&A\n8:30 to 9:30pm            After Party Networking: gourmet dessert stations\nPanel Description:\nMany leading companies are moving away from a proven approach that takes into account the impact of culture on values\, attitudes\, and consumer behavior – in favor of “standardizing” their communication plans. But why the change in strategy? What are companies doing today to remain culturally relevant with Hispanics? Does standardization work better than adaptation? Which approach drives ROI? Is there a best way? Dr. Jake Beniflah will be asking these and other strategic questions to a leading panel of marketing experts\, and will discuss how corporations are capitalizing on the growth of the Hispanic population to increase their company’s bottom line.\nRegister now and join us June 18!\nWHERE:\n Omni Hotel\n 500 California Street\n San Francisco\n	http://www.omnihotels.com/\n\nWHEN:\n Thursday\, June 18\, 2015\, 6:00 to 9:00pm\n\nSPEAKERS:\n\nDr. Jake Beniflah\n Executive Director\n Center for Multicultural Science\n\nhttp://multicultural-science.org/\n 	@JakeBeniflah\n\nDr. Jake Beniflah is currently the Executive Director of the Center for Multicultural Science\, the first think tank in the U.S. dedicated to bridge the gap between leading corporations and academic researchers in multicultural marketing and research. He has spent the last 23 years working with Fortune 500 organizations to drive ROI for multicultural and mainstream consumers in a number of senior-level positions in the advertising industry. His areas of expertise are consumer insights and brand management.\nDr. Beniflah studied under a number of research pioneers who have had tremendous impact on Hispanic marketing strategy and acculturation measurement. His areas of research interest include acculturation\, cognition\, social identity\, cultural and demographic.\nDr. Beniflah received a Doctorate in Business Administration from Golden Gate University in 2010. His dissertation examined the effects of acculturation on the cognitive structure of foreign-born Hispanics. After living in San Francisco for 35 years\, he now lives in Manhattan Beach with his family.hange\, adaptation\, ethnicity\, race\, and driving excellence inside organizations.\n\nBeatriz E. Rojas\n 	Sr. Director\, Multicultural Marketing\n Kaiser Permanente\n\nBeatriz Rojas joined Kaiser Permanente in May 2013 as Senior Director\, Multicultural Marketing. Her mission is to influence all marketing departments to ensure Kaiser Permanente is inclusive to its diverse member base and prospect members\, delivers culturally relevant messages\, strengthens the quality of in-language deliverables\, and effectively reaches these emerging segments.\nIn Fall 2014\, she was made responsible for Events and Retail Marketing\, bringing the Kaiser Permenente brand live in the in-person” interactions with consumers and clients. Beatriz brings a wealth of marketing experience\, which includes performing a similar role with Sears Holdings. In IBM Co. she worked at a global level in marketing programs targeting second tier countries. An ongoing challenge in her roles is to deliver on the corporate strategy and brand guidelines while embracing the cultural differences of each country or region.\nIn her current role\, Beatriz’ strives to plant a seed of curiosity and sensibility in as many Kaiser Permanente employees as possible as the company continues to grow its efforts to serve diverse communities\, and contribute effectively in closing health disparity gaps. Kaiser Permanente is recognized as one of America’s leading health care providers and not-for-profit health plans. Currently serves close to 9.5 million members in eight states and the District of Columbia. Founded in 1945\, the mission is to provide high-quality\, affordable health care services and to improve the health of our members and the communities it serves. \n\nNuria Santamaria\n Head of Multicultural Marketing\n Twitter\n @nms\n\nNuria Santamaría Wolfe leads Twitter’s Multicultural Strategy for the sales organization in the United States.   She was selected by Ad Age as a 2014 Women to Watch.  \n Nuria has spent her career at the intersection of technology\, marketing\, and multicultural audiences. She began as a technology and management consultant at Accenture\, where she helped clients improve customer experiences through technology.  She continued to help brands connect with consumers at Consorte Media\, a Hispanic ad network acquired by AudienceScience\, and at EQAL\, a digital media company acquired by EverydayHealth.  Prior to Twitter\, Nuria advised companies in the media\, advertising\, entertainment\, and technology industries at MediaLink.\n Ms. Santamaría graduated from Stanford University with degrees in Economics and Spanish. Born in El Salvador\, Ms. Santamaría grew up in Los Angeles and currently lives in San Francisco.\n Follow her on Twitter @nms\, where she tweets about the ad industry and diversity in tech.\n\n\nDr. Ricardo Villarreal\n Associate Professor\n University of San Francisco\n\nDr. Villarreal is Associate Professor of Marketing at the University of San Francisco and received his Ph.D. from The University of Texas at Austin. Dr. Villarreal’s expertise is in segmentation in multicultural consumer behavior. His research focuses on understanding how consumer segmentation\, both within and between ethnic groups\, is related to brand attitudes\, brand loyalty\, and media consumption. This unique research approach has been successfully applied to better understand consumer segmentation with Hispanic-Americans\, African-Americans\, and Asian-Americans. His work has been published in the Journal of Advertising Research\, the Journal of Marketing Theory and Practice\, the Journal of Brand Strategy\, Applied Psychological Measurement\, and a forthcoming publication in the inaugural issue of the Journal of Cultural Marketing Strategy. Dr. Villarreal teaches Marketing Research\, Integrated Marketing Communications\, Brand Strategy\, and Marketing Implications of Culture & Ethnic Identity. He has worked closely with advertising and marketing research firms in San Antonio\, Texas and Miami\, Florida.\n\nJude Trapp\n Multicultural Account Director\n Pandora\n Jude joined Pandora in early 2013 to build-out and lead the first dedicated Multicultural Sales efforts in the Western Region. He’s responsible for growing Pandora’s footprint with key multicultural agencies/clients alike. His responsibilities also include assisting in the hiring/development of the Multicultural sales team personnel at the Local and National levels.\n	\nJude has two decades of Hispanic marketing experience in Los Angeles and Miami having held VP/Client Development and VP/National Spot sales positions at Univision and National Sales Manager\, Local Sales Manager\, and National Spot Sales positions at Telemundo. The majority of his early career was spent in Network/Local Television\, with cross-platform (TV-Radio-Digital) and strategic client partnership expertise dominating the latter years.
URL:https://www.amasf.org/event/impact-of-culture-on-marketing-effectiveness-sfamas-second-annual-hispanic-marketing-event/
LOCATION:Omni San Francisco Hotel\, 500 California Street\, San Francisco\, CA\, 94104\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150512T170000
DTEND;TZID=America/Los_Angeles:20150512T210000
DTSTAMP:20260910T213325
CREATED:20170616T222150Z
LAST-MODIFIED:20180213T111230Z
UID:10000663-1431450000-1431464400@www.amasf.org
SUMMARY:The Big Turn On
DESCRIPTION:Innovative marketing and communications leaders are all dealing with the same problem: how can their message get heard above all the other noise? Companies that are succeeding in today’s always-on world have discovered a new authentic marketing channel: Employee Advocacy.
URL:https://www.amasf.org/event/the-big-turn-on/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150507T180000
DTEND;TZID=America/Los_Angeles:20150508T173000
DTSTAMP:20260910T213325
CREATED:20170616T222030Z
LAST-MODIFIED:20180213T111239Z
UID:10000662-1431021600-1431106200@www.amasf.org
SUMMARY:Bay Area Research Forum
DESCRIPTION:The NorthWest MRA invites you to be part of the thought leading conversation surrounding the latest US market trends this May in Berkeley\, California\, at the Research Thought Leadership Forum.
URL:https://www.amasf.org/event/bay-area-research-forum/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150428T180000
DTEND;TZID=America/Los_Angeles:20150428T210000
DTSTAMP:20260910T213325
CREATED:20170318T133805Z
LAST-MODIFIED:20181116T212458Z
UID:10000628-1430244000-1430254800@www.amasf.org
SUMMARY:Brand Advocates: Turning Enthusiastic Customers Into a Powerful Marketing Force
DESCRIPTION:Brand Advocates are your most passionate\, loyal\, and engaged customers\, and your best marketers. They don’t just buy your products – they sell your products for you. Brand Advocates tweet\, blog\, and Yelp about you. They praise you with 5-star reviews on Amazon and Trip Advisor; they talk you up in social networks\, online communities and over coffee; and they defend you from detractors. Do you know who your Brand Advocates are? Are you systematically engaging and mobilizing your Advocates to drive recommendations and sales? Join us for our Brand Advocates session and you’ll learn:\n\n3 Ways to engage Advocates\n5 Ways to mobilize Advocates to spread positive Word of Mouth and increase sales\nHow to measure ROI from Advocate marketing programs\n\n\nA custom “brand advocates workshop” will follow the presentation for anyone who wants to stay and engage in an interactive\, fast and fun session to see first-hand how it’s done. Light appetizers\, wine and soft drinks\n\nWHERE: Hult International Business School\, 1355 Sansome Street\, San Francisco\n	http://www.hult.edu/en/locations/undergraduate/san-francisco\n\nWHEN: Tuesday\, April 28\, 2015\, 6:00 to 9:00pm \nCOST: $25 members\, $35 non-members \nSPEAKER: Rob Fuggetta\, Founder & CEO\, Zuberance \nhttp://www.brandadvocatebook.com  ; @robfuggetta \n\nRob Fuggetta is a leading authority on brand advocacy. Fuggetta is the author of the ground-breaking new book\, “Brand Advocates: Turning Enthusiastic Customers Into a Powerful Marketing Force.” Published by John H. Wiley & Sons\, Inc.\, Brand Advocates shows how forward-thinking companies are leveraging Brand Advocates to build their brands and businesses – and how you can too! \nFuggetta is the Founder & CEO of Zuberance\, a social media marketing company that manages and powers Brand Advocate programs for leading brands. Prior to founding Zuberance in 2008\, Fuggetta was the Chief Marketing Officer at Genuity\, a Verizon spin-out. He also was formerly a partner at Regis McKenna\, Inc.\, the legendary high tech marketing and communications firm in Palo Alto\, where he co-led the global Apple account. \nFuggetta has spoken at dozens of industry conferences and seminars including events sponsored by the American Marketing Association (AMA)\, the Word of Mouth Marketing Association (WOMMA)\, TedX\, the Online Marketing Summit\, the Marketing Executives Networking Group (MENG)\, and more. Fuggetta also has published articles about brand advocacy in AdAge\, Forbes\, iMedia\, AMEX Open Forum\, McKinsey’s Chief Marketing and Sales Officer Forum\, and elsewhere. \nA resident of San Carlos\, CA\,Fuggetta is an avid tennis player\, a rabid San Francisco Giants fan\, and proud father.
URL:https://www.amasf.org/event/brand-advocates-turning-enthusiastic-customers-into-a-powerful-marketing-force/
LOCATION:Hult International Business School\, 1355 Sansome St\, San Francisco\, CA\, 94111\, United States
CATEGORIES:AMA SF Events
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150409T173000
DTEND;TZID=America/Los_Angeles:20150409T193000
DTSTAMP:20260910T213325
CREATED:20170616T221920Z
LAST-MODIFIED:20180213T111258Z
UID:10000661-1428600600-1428607800@www.amasf.org
SUMMARY:Networking Mixer with The Amazing PRSA
DESCRIPTION:Salesforce is proud to be hosting this networking event to help marketing and PR professionals connect in its new and spacious Rincon Café.
URL:https://www.amasf.org/event/networking-mixer-amazing-prsa/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150326T180000
DTEND;TZID=America/Los_Angeles:20150326T203000
DTSTAMP:20260910T213325
CREATED:20170318T133759Z
LAST-MODIFIED:20181116T212138Z
UID:10000627-1427392800-1427401800@www.amasf.org
SUMMARY:Members Only Cocktail Party @ Romper Room
DESCRIPTION:Members Only – Network in Style\nJoin us on Thursday\, March 26th for a stylin’ cocktail party just for sfAMA members. Here’s your chance to meet fellow AMA members in a more intimate setting at one of San Francisco’s hottest new venues\, The Romper Room. At the event we’ll tell you about some new endeavors we’re about to undertake and let you know about the latest Membership Benefits.\nBe sure to RSVP as space is limited. And be sure to have your membership number handy as it will be required in order to RSVP.\nDate: Thursday\, March 26\, 2015\, 6:00 – 8:30 p.m.\nWhere:  The Romper Room\, 25 Maiden Lane\, San Francisco\, 94108\nCost: Free to Members (with valid membership number)\nAppetizers and drink ticket will be provided.\nEnter your AMA member number in Promotional Code section to receive the $25.00 discount.
URL:https://www.amasf.org/event/members-only-cocktail-party-romper-room/
LOCATION:Romper Room\, 25 Maiden Lane\, San Francisco\, CA\, 94108\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/705f4c48ed0d2615133d2fcc3903b959.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150219T180000
DTEND;TZID=America/Los_Angeles:20150219T210000
DTSTAMP:20260910T213325
CREATED:20170318T133747Z
LAST-MODIFIED:20181116T212137Z
UID:10000626-1424368800-1424379600@www.amasf.org
SUMMARY:Champagne & Bubbles Extravaganza
DESCRIPTION:
URL:https://www.amasf.org/event/champagne-bubbles-extravaganza/
LOCATION:The Bubble Lounge\, 714 Montgomery Street\, San Francisco\, CA\, 94111\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/3dd42ba9a3f54c8620a62746e582adf1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20150120T180000
DTEND;TZID=America/Los_Angeles:20150120T210000
DTSTAMP:20260910T213325
CREATED:20170318T133734Z
LAST-MODIFIED:20181116T212136Z
UID:10000625-1421776800-1421787600@www.amasf.org
SUMMARY:Digital Marketing Trends for 2015: Beyond Social Media
DESCRIPTION:Keeping up with the ever-changing landscape of digital marketing is a necessity for every marketer – even if “digital marketing” isn’t in your title. Join us for our annual visit with Charlene Li\, Founder of Altimeter Research\, New York Times bestselling author and leading authority on digital marketing and social business as she presents the latest research and trends for marketers. Get a jump-start on 2015 and register now!\nCash Bar / Light Appetizers \nWHERE: Weber Shandwick 600 Battery Street San Francisco http://www.webershandwick.com/ \nWHEN: Tuesday\, January 20\, 2015\, 6:00 to 9:00pm \nCOST: $25 members\, $35 non-members\nSPEAKER: Charlene Li\, CEO & Principal Analyst\, Altimeter Research http://www.altimetergroup.com/ @charleneli\nCharlene Li is CEO and Principal Analyst at Altimeter Group\, and author of The New York Times bestseller Open Leadership. She is also the coauthor of the critically acclaimed\, bestselling book Groundswell\, named one of 2008?s best business books. She is one of the foremost experts on social media\, and a consultant and independent thought leader on leadership\, strategy\, social technologies\, interactive media\, and marketing. Formerly\, Charlene was vice president and principal analyst at Forrester Research and a consultant with Monitor Group.\nCharlene is a frequently-quoted expert\, having appeared on 60 Minutes\, The PBS NewsHour\, ABC News\, and CNN. She is also frequently quoted by The Wall Street Journal\, The New York Times\, The Economist\, Businessweek\, USAToday\, Reuters\, and The Associated Press. She is a much-sought-after public speaker and appeared at the World Business Forum in Radio City Music Hall in October 2010. Fast Company recognized Charlene as one of the 100 most creative people in business in 2010\, and one of the most influential women in technology in 2009. Charlene is a graduate of Harvard Business School and received a magna cum laude degree from Harvard College. She serves on the Board of Directors of the Harvard Alumni Association and is a member of the World Economic Forum’s Global Agenda Council on New Models of Leadership. You can follow her blog at charleneli.com/blog or at twitter.com/charleneli.\nCharlene is the mother of two kids and the wife of Come Lague\, CEO of Zetta Research. She is also a self-professed geek\, an avid fan of reality TV shows like Survivor\, and loves to play puzzle games. She lives in the Bay Area with her family. \nEvent Sponsor:
URL:https://www.amasf.org/event/digital-marketing-trends-for-2015-beyond-social-media/
LOCATION:Weber Shandwick\, 600 Battery Street.3rd Floor\, San Francisco\, CA\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/2a05c085b1d2c9a167d2382e5e9377d2.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20141216T180000
DTEND;TZID=America/Los_Angeles:20141216T210000
DTSTAMP:20260910T213325
CREATED:20170318T133054Z
LAST-MODIFIED:20181116T212135Z
UID:10000624-1418752800-1418763600@www.amasf.org
SUMMARY:sfAMA Black & White Holiday Party – Supporting the SPCA
DESCRIPTION:Join the sfAMA for a holiday evening to share in the Christmas Cheer\, as we celebrate this magical time of year and give back to the community! Bring your colleagues\, catch up with old friends\, and meet new marketers at General Assembly’s new San Francisco office on Tuesday\, December 16th.\nBy attending this event you will be giving back to the San Francisco community: $5 of every ticket sold will go to the San Francisco SPCA*\n* The sfAMA is very proud to support this organization: The mission of the San Francisco SPCA is to save and protect animals\, provide care and treatment\, advocate for their welfare and enhance the human-animal bond.\nCourtesy of the San Francisco SPCA\, animals will be available for adoption at the event. Please contact sfAMA for additional details. \nDress code: With this year’s focus on supporting the SPCA we encourage you to dress in white\, black\, and/or red.\nEnjoy complimentary appetizers\, wine and beer.\nCOST:\nMembers: $15\n Non-members: $25\n\nWHERE:\nGeneral Assembly\n225 Bush Street\, 5th Floor \n San Francisco\, CA 94104
URL:https://www.amasf.org/event/sfama-black-white-holiday-party-supporting-the-spca/
LOCATION:General Assembly\, 225 Bush St\, San Francisco\, ca\, 94104\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/fd5b2eebb7315c4582bb964a58461232.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20141118T173000
DTEND;TZID=America/Los_Angeles:20141118T203000
DTSTAMP:20260910T213325
CREATED:20170318T133048Z
LAST-MODIFIED:20181116T212134Z
UID:10000623-1416331800-1416342600@www.amasf.org
SUMMARY:Network in Innovation and Style at Herman Miller
DESCRIPTION:Join the sfAMA to network and mingle with fellow marketers and designers in the beautiful Herman Miller office in downtown San Francisco on November 18th.\nYou will get the opportunity to view Herman Miller’s award-winning furniture and learn how the company uses their energy to design and build a better world around you by improving the places where you work\, heal\, learn\, and live.\nThis is an event you don’t want to miss! Enjoy complimentary appetizers\, wine and beer.\nWHERE: Herman Miller 23 Geary St #900\, San Francisco\, CA 94108\nWHEN: Tuesday\, November 18\, 2014\, 5:30pm – 8:30pm\nCOST: $15 members\, $20 non-members \nEvent Sponsor:
URL:https://www.amasf.org/event/network-in-innovation-and-style-at-herman-miller/
LOCATION:Unnamed Venue\, 2nd Street at King\, San Francisco\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/f872c61fb4ae54795574efd6322198fc.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20141105T100000
DTEND;TZID=America/Los_Angeles:20141105T193000
DTSTAMP:20260910T213325
CREATED:20170616T212140Z
LAST-MODIFIED:20180213T111440Z
UID:10000658-1415181600-1415215800@www.amasf.org
SUMMARY:Integrated Marketing SF Conference
DESCRIPTION:Learn about marketing strategies that span mobile\, video\, display\, search\, print and social platforms. imarketingSF is the premier event for Advertising\, Marketing\, Design and Creative professional looking to move their digital strategies forward across all media.
URL:https://www.amasf.org/event/integrated-marketing-sf-conference/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20141028T180000
DTEND;TZID=America/Los_Angeles:20141028T210000
DTSTAMP:20260910T213325
CREATED:20170318T133042Z
LAST-MODIFIED:20181116T212133Z
UID:10000622-1414519200-1414530000@www.amasf.org
SUMMARY:Modern Marketing in the New P2P Collaborative Economy
DESCRIPTION:From AirBnb\, Etsy\, TaskRabbit\, to Lyft\, the sharing economy is on the rise. Your customers are sharing products and services using social media tools –rather than buying them –and that’s a disruption to marketers.\nJeremiah Owyang\, founder of Crowd Companies\, will present the research that demonstrates corporations have to do much more than simply remain relevant\, they have to lead the charge in their own community. He’ll also share three ways corporations must shift their business (and marketing) to adapt to the collaborative economy. \nFind out how companies can activate these technologies to make goods and services available on demand\, reducing waste. Find out how marketers can tap into marketplaces to help them motivate sharing of used goods and products.\nFinally\, find out how top organizations can tap into the crowd into every business function\, reducing costs and increasing innovation.\nIn this lively discussion with Jeremiah\, you’ll learn:\n\nWhat’s causing this sharing movement\nWhich verticals are being impacted the most\nWhat are the driving forces –and opposing forces to sharing\nWhat is the impact to corporations\nWhat companies and marketers must do now to overcome this disruption\n\nWHERE: Sir Francis Drake Hotel 450 Powell Street San Francisco http://www.sirfrancisdrake.com/ \nWHEN: Tuesday\, October 28\, 2014\, 6:00 to 9:00pm COST: $25 members\, $35 non-members \nSPEAKER: \nJeremiah Owyang \nFounder\, Crowd Companies \n	http://www.web-strategist.com/blog/ \n@jowyang\n\nJeremiah is the Founder of Crowd Companies\, which focuses on how large companies tap the collaborative economy\, maker movement\, and customer collaboration. Prior\, he was a founding partner at Altimeter Group and an industry analyst at Forrester Research covering social computing. He focuses on how disruptive Web technologies—such as social media\, the collaborative economy\, and interactive marketing—impact the relevance of corporations to customers today and in the future. He is well recognized by both the tech industry and the media for his grounded approach to deriving astute insights through rigorous research. His blog\, “Web Strategy” is one of the premier blogs on how corporations connect with their customers using Web technologies. Jeremiah is frequently quoted in top-tier publications\, such as The Wall Street Journal\, The New York Times\, and USA Today. Previously\, Jeremiah was a founding partner at the Altimeter Group\, worked at Forrester and at Hitachi\, where he launched the company’s first social program. He was featured in the “Who’s Who” in the Silicon Valley Business Journal\, and his Twitter feed was named one of the top feeds by Time.\nEVENT SPONSOR
URL:https://www.amasf.org/event/modern-marketing-in-the-new-p2p-collaborative-economy/
LOCATION:Sir Francis Drake Hotel\, 450 Powell St\, San Francisco\, CA\, 94108\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/968fd16b8c3bf280211f16381f4ca426.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20141025T083000
DTEND;TZID=America/Los_Angeles:20141025T170000
DTSTAMP:20260910T213325
CREATED:20170616T212344Z
LAST-MODIFIED:20180213T111411Z
UID:10000660-1414225800-1414256400@www.amasf.org
SUMMARY:Bridges + The Brain: Launch the Brain Age and Inventio!BRAINS with Dr. G and Owen William Fritts
DESCRIPTION:Unlock the science+art of your brainpower to get to the brain you want | Learn to iterate with more insight and pleasure | Learn ancient secrets for building stronger relationships and collaboration
URL:https://www.amasf.org/event/bridges-brain-launch-brain-age-inventiobrains-dr-g-owen-william-fritts/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20141023T080000
DTEND;TZID=America/Los_Angeles:20141023T190000
DTSTAMP:20260910T213325
CREATED:20170616T212238Z
LAST-MODIFIED:20180213T111404Z
UID:10000659-1414051200-1414090800@www.amasf.org
SUMMARY:Startup Marketing Conference 2014
DESCRIPTION:Startup Marketing Conference is the ONLY digital and lean marketing education event for startups and innovation teams that is focused on growth. This fall’s program features a robust agenda with two tracks \, offering a wide range of topics to suit all experience levels and budgets.
URL:https://www.amasf.org/event/startup-marketing-conference-2014/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140925T180000
DTEND;TZID=America/Los_Angeles:20140925T210000
DTSTAMP:20260910T213325
CREATED:20170318T133022Z
LAST-MODIFIED:20181116T212132Z
UID:10000621-1411668000-1411678800@www.amasf.org
SUMMARY:Members Only Wine Tasting
DESCRIPTION:Join us for the first Members Only networking event and wine tasting. Here’s an opportunity to learn more about wine where you can sniff\, swirl and taste some extraordinary wines all provided by our very own Nathalie Tremblay of JJ Buckley Fine Wines\, our event sponsor for the evening. You will get a chance to meet other AMA members in a more intimate setting and find out about the newest member benefits that National has to offer. \nCost:    FREE to Members + 1 gues\nCost:    FREE to Members + 1 guest\nFree to members (+1 guest)\nEvent Sponsor:
URL:https://www.amasf.org/event/members-only-wine-tasting/
LOCATION:Infinity Club Lounge\, 301 Main St\, San Francisco\, CA\, 94105\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/4c627695dd4f9205c273158b03f3aad1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20140915
DTEND;VALUE=DATE:20140916
DTSTAMP:20260910T213325
CREATED:20170616T211221Z
LAST-MODIFIED:20180213T111357Z
UID:10000657-1410739200-1410825599@www.amasf.org
SUMMARY:The Corporate Social Media Summit
DESCRIPTION:#CSMSF is the largest & most senior meeting of social media\, marketing & communications executives\, giving you unrivalled insight into how social can drive your business growth & competitive advantage.
URL:https://www.amasf.org/event/corporate-social-media-summit/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140822T160000
DTEND;TZID=America/Los_Angeles:20140822T200000
DTSTAMP:20260910T213325
CREATED:20170616T211132Z
LAST-MODIFIED:20180213T111350Z
UID:10000656-1408723200-1408737600@www.amasf.org
SUMMARY:Fusion Forums - Education & Networking Joined
DESCRIPTION:Industry experts from San Francisco will share their learnings with us\, while the friendly folks at watchLAB host. Discussions will include\, but aren’t limited to Behavioral Economics\, Neuroscience and Hybrid Mobile studies. Education and networking\, perfectly joined.
URL:https://www.amasf.org/event/fusion-forums-education-networking-joined/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140819T180000
DTEND;TZID=America/Los_Angeles:20140819T210000
DTSTAMP:20260910T213325
CREATED:20170318T133018Z
LAST-MODIFIED:20181116T211740Z
UID:10000620-1408471200-1408482000@www.amasf.org
SUMMARY:Startup Marketing
DESCRIPTION:Join us for inspiration from expert marketers in the startup trenches\, sharing their knowledge of what it really takes to get traction with a new product or service. Whether you’re at a startup or working at an established company\, you’ll learn new techniques and get real-world examples from our expert panel. Grab your ticket today and join us on August 19th!\nCash Bar / Light Appetizers\nWHERE:\nBetts Recruiting\n 234 Front Street\, 2nd Floor\n San Francisco\, CA 94111\n	http://bettsrecruiting.com/\n\nWHEN: Tuesday\, August 19\, 2014\, 6:00 to 9:00pm\n\nAGENDA:\nRegistration 6:00 to 6:30 pm\n Panel Discussion 6:30 to 8:00 pm\n Networking & Cocktails 8:00 to 9:00 pm\n	\n\nCOST: $25 members\, $35 non-members\nEVENT SPONSOR: Betts Recru\nMODERATOR:\n \nMary Trigiani\n CMO\, M31USA\n\nhttp://www.m31usa.com/\n@MaryTrigiani\n @M31USA\n\n Mary Trigiani has worked with tech startups in Silicon Valley and professional services firms around the world on digital presence\, messages and user engagement.  She began her career with Andersen Worldwide\, part of which now lives on in Accenture\, and she then went on to manage a long-time consulting practice.  Today\, Mary serves as the CMO of M31USA.  The company accelerates European startups and SMEs from a US base in Silicon Valley; its European headquarters are in Padua\, Italy.\n PANELISTS:\n Nathalie Criou\n 	CEO\, RidePal\n\nhttp://ridepal.com\n@NathalieCriou\n @RidePal\n\n Co-founder\, Chairperson. Nathalie Criou is a 10+ year veteran of several high-growth technology industries. Prior to founding RidePal\, Nat worked in marketing and product management in online services and analytics at Google\, AdMob\, and Meebo. She graduated from the National Institute of Applied Science and Leeds University with degrees in Electrical and Electronics Engineering and Computer Science. She holds an MBA from INSEAD.\n Brian Hertzog\n 	Director of Marketing & Communications\, Runway\n\nhttp://runway.is/\n@bhertzog\n @Runway_is\n\nBrian Hertzog is an entrepreneur\, philosopher\, and raconteur. Brian is employee #1 at Runway Incubator where he currently directs Marketing and Communications. Brian is a ’12 graduate of Wittenberg University\, author of http://brianhertzog.com and guest-contributor to several other business blogs. He’s currently working on his first book.\nMichael Findling\n 	Director of Integrated Campaigns\, Salesforce\n\nhttp://www.salesforce.com/\n@mfindling\n @salesforce\n\nMichael Findling is a former Wall Street veteran who came to Silicon Valley to explore his start-up roots. With 10+ years of experience in B2B Marketing Michael has enjoyed the rush of the start-up world.  Over the last six years Michael has learned there is unique rush that comes with wearing many hats as Global Online Marketing Manager for Embarcadero Technologies and Crowd Factory.  Michael later became the Director of Demand Generation at Get Satisfaction after Crowd Factory was acquired by Marketo.  Michael recently joined Salesforce and quickly saw that in a larger organization there are separate teams for each of the functions you need to know how to do on your own when thriving as a Marketing professional in a startup.\nTod Pedler\n 	CEO\, Zero Agency\n\nhttp://zeroagency.com/\n@tpedler\n @zeroagency\n\nTod has built and developed creative technology businesses since 1997. Specializing in the commercialization of digital applications\, Tod has successfully taken web & mobile solutions from concept through to full commercial product on several occasions. An avid entrepreneur\, Tod is an active angel investor and has assisted startups including 2moro Mobile\, a mobile development company he helped establish in 2010 that was later acquired by an ASX listed company. Tod was also involved with establishing the MobileNation business in the US. Tod is currently the CEO of Australian and US based Zero Agency – a digital business focused on transforming the way we communicate by offering Products + Services to clients around the world. Other products Tod has helped develop and commercialize through Zero include: CentricMinds – an enterprise level Web Based Content Management System\, MobileNation – a drag-and-drop cross-platform environment for developing iPhone\, iPad and Android apps\, and Stream – a social collaboration environment within Dropbox for small and large teams to manage and document projects. \n Event Sponsors
URL:https://www.amasf.org/event/startup-marketing/
LOCATION:Betts Recruiting\, 234 Front Street\, 2nd Floor\, San Franicsco\, ca\, 94111\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/b9d77f493cd182a2a85c6eb3aae86ac1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140724T180000
DTEND;TZID=America/Los_Angeles:20140724T210000
DTSTAMP:20260910T213325
CREATED:20170318T133010Z
LAST-MODIFIED:20181116T211739Z
UID:10000619-1406224800-1406235600@www.amasf.org
SUMMARY:sfAMA & The Research Club’s First Summer Social
DESCRIPTION:We invite you to join us for our first official joint Summer Social with the sfAMA and The Research Club (TRC). For this event we teamed together with TRC\, a global provider of social events held in London\, Amsterdam\, Hamburg\, New York\, Los Angeles\, and more\, who’s mission is to bring together professionals involved in the market/social research industry to make new contacts\, develop business opportunities and keep up to date with the latest industry developments.\nGet to know the sfAMA and TRC team\, as well as our members in an informal and relaxed environment. As we can’t promise a sunny San Francisco summer\, we thought it was more appropriate to get everyone together for a rather different Summer Social event at one of San Francisco’s most seductive and sublime\, passionate and intimate\, flirtatious and electrifying spots−Harlot.\nAs local legend tells\, the alleys of San Francisco’s South of Market district are named after the Barbary Coast era’s famous ladies of the evening\, the HARLOTS. Deeply coveted and highly respected\, the Harlot was admired for the services she provided. Time has passed\, but the city’s lore remains. From her infamous dark alley\, Harlot waits to please all who enters her doors. \nWith a full stocked cash bar and delicious appetizers\, take a moment to have a drink with old friends and meet some new ones! We promise you another great marketing event!\nDon’t forget to bring a friend!\nHarlot is located in downtown San Francisco at 46 Minna Street between Mission and Howard streets in the South of Market. \nMany Thanks to our Event Sponsors \n 
URL:https://www.amasf.org/event/sfama-the-research-clubs-first-summer-social/
LOCATION:Harlot\, 46 Minna St\, San Francisco\, CA\, 94105\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/c414e196573fdb98c454f343ddbda8c6.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140617T180000
DTEND;TZID=America/Los_Angeles:20140617T210000
DTSTAMP:20260910T213325
CREATED:20170318T131720Z
LAST-MODIFIED:20181116T211738Z
UID:10000618-1403028000-1403038800@www.amasf.org
SUMMARY:Print & Digital Unite: How To Create Integrated Campaigns That Get Results
DESCRIPTION:Join us for a unique panel discussion that will cover the latest in integrated marketing practices and new media technology.\nExperts will discuss and demonstrate how to:\n\nLeverage the tactile advantages of print to create push-pull interaction in the digital space;\nSynchronize mixed media to optimize recall;\n\nOur panelists will also reference research and case studies that validate best practices.\nPanelists include:\nRoman Hasenbeck\, is managing director at metaio\, Inc. in San Francisco. He joined metaio in 2009\, and focused on the European market while based in metaio’s headquarters in Germany. Roman oversees metaio’s U.S. business. He is an Augmented Reality evangelist and frequently speaks at conferences throughout the U.S. Prior to working at metaio\, he held positions at KPMG Advisory and also worked at Egon Zehnder International. Roman holds a Master of Science in Management and Economics from University Pompeu Fabra in Barcelona. Metaio is a leader in augmented reality and campaign developer for brands such as Audi\, Adidas\, Ben & Jerry’s\, Ikea\, Legos\, and Red Bull.\n\n	 Ann Jordan\, principal and creative director at unit partners in San Francisco. Ann has many years of experience building brands such as Motorola\, Palm\, and Coca-Cola.\n\n	 Michael Fox\, vice president – brand management & innovation at Safeway\, formerly with PepsiCo and Nokia. Michael brings a variety of experience including working in media\, new product innovation\, retail and corporate strategy.\n\n	 Aaron Haas\, director – commercial product manager for NewPage will share how a leading coated paper manufacturer embraces technology to inspire compelling printed communications as demonstrated in Ed #15\, Interactive Print.\n	 The panel will be moderated by Ken McCormick. Ken McCormick is the founder and principal of Visual Identity | Printed Media who has over 25 years of experience in print communications. Ken has produced and delivered innovative print solutions for a variety of marketing and creative teams from startups to established brands such as Ford Motor Company\, General Motors\, Beringer Vineyards\, Fetzer Vineyards and Bonterra Organic Vineyards. Ken’s left and right brain approach is programmed to leverage both the visual and tactile advantages of integrated campaigns.\n\n Marketers of all disciplines are sure to gain insights from this merging of mediums that can up their game. Whether you are interested in new mobile apps that layer content onto the printed surface\, or recent research that validates print as the most effective vehicle to reach millennial audiences – you’re sure to walk away enlightened and inspired.\n\nOur Event Sponsor\, NewPage will raffle off the Runwell 41mm watch from the Shinola Watch company worth $500. They will also supply a copy of their Ed Interactive Print series publication full of case studies and great ideas to each attendee.\n6:00-9:00 pm\n Omni San Francisco Hotel\n 500 California Street\n\nReception to followed program.\nCOST:\n $25 Members\, $35 non-members\n\n$50 – Day of Event \n Many thanks to our Event Sponsor \n 
URL:https://www.amasf.org/event/print-digital-unite-how-to-create-integrated-campaigns-that-get-results/
LOCATION:Omni San Francisco Hotel\, 500 California Street\, San Francisco\, CA\, 94104\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/9aa87f120db0ca31a299932895dbcdaa.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20140513
DTEND;VALUE=DATE:20140516
DTSTAMP:20260910T213325
CREATED:20170616T173705Z
LAST-MODIFIED:20180213T111343Z
UID:10000653-1399939200-1400198399@www.amasf.org
SUMMARY:The Incite Summit West
DESCRIPTION:DEBATE THE FUTURE OF MARKETING WITH CHIEF MARKETING OFFICERS \n10+ CHIEF MARKETING OFFICERS \n200+ BRANDS ATTENDING \n98% LEARN THINGS THEY CAN USE \nMAY 13th – 14th\, 2014\, San Francisco \nJoin a robust discussion on the future of marketing with some of the biggest brands in the world \nWork with a collection of leading CMOS from: \nOld Navy\, AMD\, SAP\, Kaiser Permanente\, Houghton Mifflin Harcourt\, Yahoo!\, Wells Fargo\, Facebook
URL:https://www.amasf.org/event/incite-summit-west/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140509T090000
DTEND;TZID=America/Los_Angeles:20140509T170000
DTSTAMP:20260910T213325
CREATED:20170616T174229Z
LAST-MODIFIED:20180213T111336Z
UID:10000655-1399626000-1399654800@www.amasf.org
SUMMARY:Data-Driven Marketing Virtual Summit (free for sfAMA members)
DESCRIPTION:Educates everyday marketers about new quantitative tools and techniques that can dramatically improve the relevancy and performance of omni-channel marketing campaigns.
URL:https://www.amasf.org/event/data-driven-marketing-virtual-summit-free-sfama-members/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140430T090000
DTEND;TZID=America/Los_Angeles:20140430T090000
DTSTAMP:20260910T213325
CREATED:20170318T131522Z
LAST-MODIFIED:20180213T114313Z
UID:10000615-1398848400-1398848400@www.amasf.org
SUMMARY:Visual Analytics For Real Marketers\, Not Data Scientists [WEBINAR]
DESCRIPTION:Join us as we discuss the Marketing Data Problem and how today’s marketers can combine disparate data sources to uncover insights and improve performance – without having to be a data scientist. \nKey Takeaways: \n\nCombine data from Salesforce\, Google Analytics\, Excel\, and other sources for more meaningful analysis\nUncover insights to improve campaign performance\, generate more leads\, and use your budget more efficiently\nShare visualizations with the rest of your team in a Pinterest-style portal so everyone is on the same page\n\nDate & Time: Wednesday\, April 30\, 2014 at 12pm EDT/5pm BST \nDuration: 45 minutes \nPresenters: David Abramson\, Director of Product Management\, Logi Analytics \nAlice Stein\, President\, American Marketing Association – Boston Chapter \n\nClick here for more information and to Register \n\n 
URL:https://www.amasf.org/event/visual-analytics-real-marketers-not-data-scientists-webinar/
CATEGORIES:Partner Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140425T180000
DTEND;TZID=America/Los_Angeles:20140425T210000
DTSTAMP:20260910T213325
CREATED:20170318T131651Z
LAST-MODIFIED:20181116T211737Z
UID:10000617-1398448800-1398459600@www.amasf.org
SUMMARY:Shh\, Please Don't Tell!
DESCRIPTION:Shh\, Please Don’t Tell!\nThe roaring 20’s are alive and well at the Tip\, and we’ve got the exclusive invite!\n\n	\n\nWear your best hat to the Tip\, a speakeasy straight out of San Francisco’s colorful past. Join us for a night of great music and awesome company as we travel back in time with style. Come celebrate the return of Spring\, with Jazz on the patio. Later\, sit back and watch a classic black & white projected onto the adjacent building\, with fine wine and light refreshments.\n\n	\n\nMingle. Dance. Laugh. Indulge. But shh\, please don’t tell! This party is hush hush!\nAbout the Tip and Duncan/Channon\nThe Tip currently the private penthouse lounge of the advertising/marketing/design firm Duncan/Channon\, is a famous (if not infamous) part of San Francisco history. With a large outdoor patio\, full bar and gorgeous black & white décor\, the Tip is the spot to imbibe in style.  \nLearn more:\n \nhttp://www.duncanchannon.com/tag/the-tip/\nThe Details \n\n When: Friday\, April 25th 2014\n Time: 6:00pm – 9:00 pm/li>\n Where: The “Tip” at the top of Duncan/Channon\n\n114 Sansome St.\, 14thFloor \nSan Francisco\n\n Cost: $15 Members $25 Non-members – Early Bird	\n $35 Member/Non Member after Early Bird	\nOpen Bar  & Appetizers & Deserts\nCatering by In the Mix\n \nMany thanks to our Event Sponsors \n\n\nVenue Sponsor \n\n\n\n \n \n\n\n\n Event Sponsor \n\n Event Sponsor \n\nDesert and Snack Sponsor
URL:https://www.amasf.org/event/shh-please-dont-tell/
LOCATION:Duncan/Channon\, 114 Sansome Street\, 14th Floor\,\, San Francisco\, CA\, 94105\, United States
CATEGORIES:AMA SF Events
ATTACH;FMTTYPE=image/jpeg:https://www.amasf.org/wp-content/uploads/2018/11/be315102c639cb1b3298c44456fdba4c.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20140410T080000
DTEND;TZID=America/Los_Angeles:20140411T170000
DTSTAMP:20260910T213325
CREATED:20170318T130947Z
LAST-MODIFIED:20180213T113634Z
UID:10000614-1397116800-1397235600@www.amasf.org
SUMMARY:Successfully Managing the Creative Process - San Francisco
DESCRIPTION:Listen to a sneak peek Successfully Managing the Creative Process podcast by Instructor Dave Hamel\, the Founder of Challenger Brand Marketing and Executive Vice President of Marketing Support Inc. \nSuccessfully Managing the Creative Process Brochure \nThe creative process is often free-flowing and loose. But to be successful in marketing\, you need to balance creativity with structure. This workshop is designed to give you a solid framework to develop and provide strong creative direction\, to guide and steward the creative process\, to provide effective feedback on creative work\, and to more successfully present creative ideas to management. This program focuses on the underpinnings of effective creative: objectives and creative strategy. You’ll get valuable tools used by leading organizations to develop creative\, and hands-on experience in developing and evaluating strategic alternatives. \nSuccessfully Managing the Creative Process – Learning Objectives  \n\nUnderstand and practice the development and evaluation of a successful creative strategy\nKnow the right information that leads to a strong creative output\nBe better able to align the team on direction\nUnderstand how Brand Personality is used to strengthen creative efforts\nLearn how to strengthen tactical ideation and results\nLearn how to better evaluate the creative product and measure its effectiveness\nBe better prepared to present and sell creative direction and creative output to your management\n\n\nSuccessfully Managing the Creative Process – Who Should Attend \nThis session can benefit both B-to-B and B-to-C corporate and agency-side marketers who would like to see improved results in the quality\, effectiveness and value of their internal and external communications efforts. \nSuccessfully Managing the Creative Process – Cancellation Policy \nAll Training Intensive cancellations and requests for refunds must be submitted to the AMA via email at cnelson@ama.org. Cancellations received four weeks prior to the event start date will receive a refund minus a $150 early cancellation fee. Cancellations received after that date will receive a refund minus a $300 late cancellation fee. \nRegistrants wishing to cancel may send someone to take their place without penalty if they send a written request with the replacement person’s name to info@ama.org at least two weeks prior to the event start date. No refunds will be given after March 27\, 2014. \nA conference registration may not be shared by two or more individuals. Space is limited and on-site registration cannot be guaranteed. Separate cancellation policies may exist for pre-conference programs\, tutorials\, and other associated events. Hotel and transportation reservation cancellations must be handled by the individual registrant directly with the hotel\, airline and/or other company. \nSuccessfully Managing the Creative Process – About the Instructor?\nDave Hamel
URL:https://www.amasf.org/event/successfully-managing-creative-process-san-francisco/
LOCATION:Courtyard San Francisco Downtown\, 299 Second Street\, San Francisco\, CA\, 94105 \, United States
CATEGORIES:AMA SF Events
END:VEVENT
END:VCALENDAR