BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//AMASF - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:AMASF
X-ORIGINAL-URL:https://www.amasf.org
X-WR-CALDESC:Events for AMASF
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20250309T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20251102T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20260308T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20261101T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20270314T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20271107T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260728T100000
DTEND;TZID=America/Los_Angeles:20260728T110000
DTSTAMP:20260731T103536
CREATED:20260629T160144Z
LAST-MODIFIED:20260629T160144Z
UID:10001437-1785232800-1785236400@www.amasf.org
SUMMARY:Three Ways Institutions Are Blocking Their Own Pipeline
DESCRIPTION:
URL:https://www.amasf.org/event/three-ways-institutions-are-blocking-their-own-pipeline/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-13.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260729
DTEND;VALUE=DATE:20260801
DTSTAMP:20260731T103536
CREATED:20260629T160328Z
LAST-MODIFIED:20260629T160328Z
UID:10001438-1785283200-1785542399@www.amasf.org
SUMMARY:Global Research Conference on Marketing and Entrepreneurship
DESCRIPTION:
URL:https://www.amasf.org/event/global-research-conference-on-marketing-and-entrepreneurship/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/06/events-14.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260804T080000
DTEND;TZID=America/Los_Angeles:20260804T110000
DTSTAMP:20260731T103536
CREATED:20260730T150652Z
LAST-MODIFIED:20260730T154034Z
UID:10001440-1785830400-1785841200@www.amasf.org
SUMMARY:How to Write a Winning Brand Positioning Statement
DESCRIPTION:Learn to create a well-written positioning statement that connects everything from messaging\, to campaigns\, and long-term brand decisions. (Online | 3 Hrs)
URL:https://www.amasf.org/event/how-to-write-a-winning-brand-positioning-statement/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/07/events-1.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260806T080000
DTEND;TZID=America/Los_Angeles:20260806T100000
DTSTAMP:20260731T103536
CREATED:20260730T151229Z
LAST-MODIFIED:20260730T154910Z
UID:10001441-1786003200-1786010400@www.amasf.org
SUMMARY:Proving the ROI of AI
DESCRIPTION:Get a clear measurement model to prove what AI is actually contributing to your bottom line. (Online | 2 Hrs)
URL:https://www.amasf.org/event/proving-the-roi-of-ai/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/07/events-2.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260818T100000
DTEND;TZID=America/Los_Angeles:20260818T110000
DTSTAMP:20260731T103536
CREATED:20260730T155058Z
LAST-MODIFIED:20260730T155058Z
UID:10001442-1787047200-1787050800@www.amasf.org
SUMMARY:Beyond the Buzzwords: Real Marketing Tech\, Live in Action
DESCRIPTION:
URL:https://www.amasf.org/event/beyond-the-buzzwords-real-marketing-tech-live-in-action/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/07/events-3.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20260819
DTEND;VALUE=DATE:20260828
DTSTAMP:20260731T103536
CREATED:20260730T155313Z
LAST-MODIFIED:20260730T155512Z
UID:10001443-1787176800-1787867999@www.amasf.org
SUMMARY:UX Foundations for Marketers (2-part series)
DESCRIPTION:
URL:https://www.amasf.org/event/ux-foundations-for-marketers-2-part-series/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/07/events-4.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260825T080000
DTEND;TZID=America/Los_Angeles:20260825T100000
DTSTAMP:20260731T103536
CREATED:20260730T155647Z
LAST-MODIFIED:20260730T155647Z
UID:10001444-1787644800-1787652000@www.amasf.org
SUMMARY:Mapping the Customer Journey
DESCRIPTION:
URL:https://www.amasf.org/event/mapping-the-customer-journey/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/07/events-5.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260826T100000
DTEND;TZID=America/Los_Angeles:20260826T110000
DTSTAMP:20260731T103536
CREATED:20260730T155826Z
LAST-MODIFIED:20260730T155826Z
UID:10001445-1787738400-1787742000@www.amasf.org
SUMMARY:Future-Ready: Your Marketing Career in the Age of AI (Members-Only)
DESCRIPTION:
URL:https://www.amasf.org/event/future-ready-your-marketing-career-in-the-age-of-ai-members-only/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/webp:https://www.amasf.org/wp-content/uploads/2026/07/events-6.webp
END:VEVENT
END:VCALENDAR