BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//AMASF - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:AMASF
X-ORIGINAL-URL:https://www.amasf.org
X-WR-CALDESC:Events for AMASF
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20210314T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20211107T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20220313T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20221106T090000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20230312T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20231105T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220817T080000
DTEND;TZID=America/Los_Angeles:20220817T110000
DTSTAMP:20260624T024158
CREATED:20220727T090859Z
LAST-MODIFIED:20220727T195452Z
UID:10001083-1660723200-1660734000@www.amasf.org
SUMMARY:Key Principles of a High-Converting Landing Page
DESCRIPTION:Is your website underperforming in conversions compared to its traffic? If you’re not seeing the results you expect and want to improve your Conversion Rate Optimization (CRO)\, start with this virtual training to help you understand user behavior\, the importance of optimizing your landing pages and the most effective tactics to achieve a higher CRO. \n\nKey Takeaways\n\nUnderstand why people convert\nFollow the 3 steps of conversion\nProperly assess and improve your key landing pages\nAnalyze and mine competitors’ key landing pages for ways to improve your own\nApply conversion rate optimization best practices effectively\n\n\nWhat’s Included\n\n3 hours of live instruction starting at 10:00 a.m. Central\nInteractive Q&A and hands-on exercises\nResources\, tips and best practices\nOn-demand access for six months\nPlus\, collect 3 PCM® CEUs
URL:https://www.amasf.org/event/key-principles-of-a-high-converting-landing-page/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2022/07/key-principles-of-a-high-converting-landing-page.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20220817T100000
DTEND;TZID=America/Los_Angeles:20220817T110000
DTSTAMP:20260624T024158
CREATED:20220727T091426Z
LAST-MODIFIED:20220727T195903Z
UID:10001084-1660730400-1660734000@www.amasf.org
SUMMARY:The Complex World of Data
DESCRIPTION:Understanding the Crucial Role of Data – Developing a Cohesive Data Strategies to Evolve and Grow Your Business \nEver wonder what’s missing from your business strategy that’s generating less-than-stellar results? It could be as simple as identifying the right combination of data assets to suit your specific business needs. While this may sound complicated\, it doesn’t have to be. You just need to know how to simplify the complex world of data to generate the right solutions for your business. \nWith more than 25 billion gigabytes of data produced every day\, data sources and signals continue to increase EXPONENTIALLY year over year. As the data world becomes increasingly complex\, there are several key trends that are shaping the marketplace that could impact your organization. \nStructured data\, unstructured data\, online\, offline\, geolocation\, ecommerce\, domestic\, global\, social media\, enhanced B2B and B2C buying intentions\, exhaust data\, IoT – the list goes on and on…. In this webinar\, you will learn how to identify these key trends and develop a cohesive data strategy to grow and evolve your respective business. \nJoin Alesco Data’s Stacey Girt and Think Data Group’s Mike Valant who will discuss these key trends\, the critical value of data\, and how to identify and utilize their strategic framework to help build a specific strategy for your business.
URL:https://www.amasf.org/event/the-complex-world-of-data/
CATEGORIES:AMA Events,Partner Events
ATTACH;FMTTYPE=image/png:https://www.amasf.org/wp-content/uploads/2022/07/the-complex-world-of-data.png
END:VEVENT
END:VCALENDAR