Ipsita Bhattacharya is a Senior Product Marketing Manager at Amplo Global and a STEM MBA candidate at Santa Clara University, specializing in Marketing and Data Science. With a background in AI-driven content moderation, demand generation, and product marketing, she has led global initiatives that enhance customer acquisition, streamline operations, and elevate brand visibility. At Amplo Global, Ipsita develops and executes data-driven marketing strategies, leveraging AI and advanced analytics to optimize go-to-market initiatives and drive customer engagement. Previously, at ActiveFence, she spearheaded multi-channel campaigns across industries, improving efficiency and lead conversion while refining CRM systems to boost productivity. Prior to that, at JP Morgan Chase & Co., she played a key role in process automation, team management, and customer engagement, contributing to innovative rewards programs. > LinkedIn